Why are non-traditional tourist destinations popular?

According to American media reports on June 65438+1 October 65438+1October1,China tourists have found their new favorites. During the Golden Week last week 1 1 month, the number of outbound tourists in China reached 6 million. This may mean that traditional tourist destinations such as London or Paris are rich in financial resources, but more and more China people are going to non-traditional tourist destinations.

Chinese mainland tourists who are keen on traveling are becoming more and more adventurous. For their next holiday arrangements, some people plan to go further, while others want to give up the traditional group tour and choose "free travel". Ctrip.com, China, said that the number of tourists from China has increased by more than 50% in some "new hot spots" of tourism this year. Market research shows that this trend is accompanied by the demand of China tourists for more personalized holiday experience, and customized tourism has quickly become a common service for wealthy tourists. More and more tourists from China want to "avoid crowds", refuse to shop and hire private guides during holidays.

Traveling to a place that no one else has been to can produce a sense of social superiority, which has become a trend among the middle class in China. "More and more, we see wealthy China people going to hard-to-reach tourist destinations and showing off on WeChat that they have gone abroad".

It's not all about showing off. Some people like to go to novel places.