What are the factors that influence the image of a tourist destination?

The factors that affect the impression of tourist destinations include: transportation factors, service quality of scenic area employees, scenic area environmental protection and facilities, price factors, and the quality of team tour guides, etc.

The following is a brief introduction to five of the factors:

1. Transportation

Tourism transportation is a prerequisite for the emergence and development of tourism in a region. Only when the tourism transportation is perfect can the tourism industry in this region be generated and developed. Convenient and fast transportation is a very important factor in ensuring tourism.

2. Service quality of scenic area staff

The service quality and attitude of scenic area staff will affect your mood throughout the day. If we have a guide to guide us when we visit various scenic spots, and the service is particularly enthusiastic and thoughtful, then we will feel very comfortable and happy.

3. Scenic area environmental protection and facilities

The environmental sanitation of tourist attractions should be neat and clean, and all facilities should be complete, safe and secure. At the very least, there should be road signs.

4. Price

The same environment and quality, but different prices, of course give people different choices. But some restaurants are ridiculously expensive. Just order a few dishes from any restaurant and it will easily cost hundreds or even thousands of yuan.

5. Quality of team tour guides:

Tour guides are the front-line reception staff. The overall quality and service quality seriously affect the social reputation of tourism companies and are also directly related to to the image of a country or region. Personality charm is a magic weapon that infects tourists. To lead a good team, a tour guide must have a certain prestige as a foundation. Prestige is formed by the personal moral quality and charisma of a tour guide, and charisma is the magic weapon that infects tourists.

In short, tourism is the process of traveling from point A to point B in space in order to achieve a certain purpose. Some factors seen and felt in sightseeing, sightseeing, and cultural landscapes will directly affect tourists’ perceptions of the destination. The impression of this place cannot be underestimated.