Traditional Culture Encyclopedia - Tourist attractions - In what aspects is the personalized logo design of tourist attractions reflected?
In what aspects is the personalized logo design of tourist attractions reflected?
1. Personalization of logo carrier.
For the design of scenic area logos, different logo styles need to be designed according to the different atmospheres of the scenic area environment. The signs used in the park can be made of original wood. Compared with other processed materials, original wood signs give people a sense of intimacy. The wood texture is delicate, the colors are bright and lively, and all the designs blend with the surrounding atmosphere.
2. Personalization of color.
Color design can better serve the function of the logo and become the trend of modern directional logo design. How to use colors reasonably and boldly will become a prominent point in personalized logo design. For example, the library is designed as a row of huge cultural folders. This design can convey information well and vividly. The main color combination is black and white with a small amount of red, giving the overall look an artistic feel.
3. Personalization of shape and form.
Different tourist attractions have unique geographical environments and humanistic elements, and the choice of sign carrier materials will give them good artistic expression capabilities, making the overall style of the guidance system design consistent with the scenic spots. Fusion. For example, for a library, the overall design can be a book-shaped tower and the formation of a central park. The main color of the signboard design at the entrance is composed of elegant gray, giving the public the overall feeling that someone is having a conversation with readers from a distance, and the library symbolizes the key to the "door to knowledge".
4. Personalization of the logo.
A new tourist attraction is a new place for most tourists, and the surrounding environment is unfamiliar. Therefore, pursuing the individuality of the guide signs can not only play an aesthetic role, but also The ultimate goal of improving the atmosphere effect of the environment is to form a harmonious and coherent guidance system, show concern for humanity, provide convenience for tourists, eliminate the sense of strangeness for tourists in an unfamiliar environment, and relax their mood. At this time, a certain degree of coherence must be ensured for the signage system in the scenic area environment. The signs in the same scenic spot can be unified into one style and have a sense of integrity.
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