Traditional Culture Encyclopedia - Tourist attractions - What kind of business is suitable for starting a business in 2020?
What kind of business is suitable for starting a business in 2020?
For entrepreneurship in 2020, you can consider the Internet content service industry, education and training industry, media industry, mobile Internet industry, elderly care industry, tourism industry, direct sellers, etc.
1. Internet content service industry
The Internet industry itself is a rapidly changing industry. The popularity of different sub-industries is also related to the degree of monopoly and development speed of the industry. Now comparison The most popular areas are Internet finance, video, e-commerce and search, so popular fields such as big data development, search, cloud computing and mobile Internet are also high-paying jobs.
Definition of Internet content service industry:
1. Life-oriented entertainment, leisure, and games, characterized by the dissemination of information resources, mainly through the Internet and other media, through online It is a "knowledge-intensive service industry" that provides online and offline information services and interactions on multiple platforms for catering, leisure, entertainment, and shopping, and provides one-stop multi-platform series of value-added content services for certain regional groups and regional consumer services.
2. According to Gruber’s classification criteria based on service objects, the service industry can be divided into three parts: consumer services, production services and government services that serve society. The Internet information content service industry studied in this article belongs to the consumer service industry.
3. The Internet information content service industry mainly provides personalized service solutions to members who purchase information content resources through membership services, including: consumer alliance discounts and personalized demand information Resource integration, member entertainment activities, etc. In the process of marketing, a large number of related membership service cards are usually issued as membership certificates.
2. Education and training industry
Education and training is an institution or online learning system that has gradually emerged in recent years to informatize knowledge and education resources. Generally speaking, this kind of institution or website will contain educational information for all levels, from early childhood education to university, even PhD or going abroad.
There are also skills training for current workers or laid-off personnel. They are specialized websites or training institutions whose main content is to provide educational resources and training information.
Industry development status:
In 2012, the total value of China’s education and training market has reached 960 billion yuan, with an average annual compound growth rate of 12%. The total education and training industry while expanding rapidly. Competition has also become more intense. Taking Beijing as an example, more than 300 new education and training institutions are added in Beijing every year, and about 300 "die" naturally during the same period.
3. Direct sellers
Direct sellers are people who have the ability to sell products to end users. The purpose of a series of direct seller policies is to support distributors who can sell products to direct users. businessmen to develop the retail market. According to the understanding of modern economic theory, direct selling is actually a form of business that transfers part of the profits of products from agents, distributors, and advertisers to direct sellers.
Successful direct sellers are the goal of direct sellers, the soul of direct selling organizations, and an important guarantee for the development of direct selling. Then, to become a successful direct seller, you need to have the following qualities:
1. Success qualities
In the direct selling career, there are many kinds of successful direct sellers, with different personalities, There are people of different genders, different ages, different professions, different educational levels, and different social backgrounds who have become successful direct sellers. Despite this, there are many unique elements that make a successful direct seller, and these unique elements are present in all successful direct sellers.
2. Life has dreams
According to overseas direct selling industry statistics, almost all successful direct sellers are people with dreams. Their experiences illustrate a truth: Dreams are the driving force for entrepreneurship, and only those with big dreams can create great achievements.
In real life, many people do not believe in dreams. We often hear some people say: "I am a very realistic person." In fact, these people do not understand that reality is a dream to a certain extent. For many people, it is already a dream to buy a house of their own, or to exchange their small house for a larger one, to send their children to study abroad, to travel around the world, to retire earlier than others, etc.
Some people don’t have big dreams, but as long as they have them, as long as they want to realize them, as long as they take the first step, they will be the beginning of success, and their dreams can continue to grow in their careers. The American direct sellers mentioned above just wanted to buy and provide housing, but they became famous international direct sellers. Dare to think is the first step. If you don't even dare to think, there is nothing left.
3. Choosing the good and being stubborn
To dare to think is to choose the good. Everyone yearns for good things and wants them. This is human nature. Success is what everyone yearns for, but why don't we see everyone succeed? It’s because it’s easy to choose good things but difficult to stick to them.
Successful direct sellers have one common characteristic: they are stubborn. They are very persistent in the choices they make and never give up easily. This quality of a successful person is not something that comes later, but is present from the very beginning when the goal is set.
4. Start by talking and taking action
Changing yourself starts with your mentality and turns into action. Therefore, successful direct sellers have the characteristic of walking the talk. A successful direct seller, when introducing his successful experience and experience, said that the most important experience and experience is "it is better to sit down and talk than to stand up and do it."
People change in action, experience is accumulated in action, and success is gained in action. Whether in good times or bad, action is the most important. Many successful direct sellers know that stepping up action when things go well can have an overwhelming effect. Therefore, when they sprinted towards the goal of senior leaders, they did it without stopping.
At the same time, many successful direct sellers also know that only by redoubling their actions when encountering setbacks can they get out of trouble. If they stop, they will often fail to recover.
An outstanding direct seller in the United States, when his subordinate cried to him about being rejected continuously, he did not comfort or analyze the problem, but just asked her: "How many rejections have you received?" "The subordinate replied: "13 in a row!" So he said: "I have been rejected by 160 people in a row." After hearing this, the subordinate stopped crying and took action again.
There is a high-level direct seller who "signs people" (sponsors) more and more when times are not going well. During one typhoon day, he signed more than 30 people in one day. Successful direct sellers are good at using their own actions to turn all negative factors into positive factors.
5. Tolerance and success
The so-called success of tolerance is to tolerate the success of others. Many people think that the most difficult thing about tolerating others is to tolerate shortcomings and mistakes. In fact, tolerating others' strengths and successes is the most difficult thing.
When some direct sellers are rejected, they will say: "It doesn't matter, they will come when they see my success." The result is exactly the opposite. Ordinary people are like this, but it is even more difficult for a leader to tolerate others and succeed. Direct selling is a business where one person wins and others win. If you cannot tolerate the success of others, it will be difficult for you to succeed. Therefore, successful direct sellers have the characteristics of being tolerant of success.
IV. Tourism Industry
The tourism industry mainly refers to the rapid development of my country’s tourism industry, the further expansion of traditional tourism industry elements, and the interweaving of various elements to form a close tourism industry. chain.
The elements of the tourism industry in the traditional sense are the often mentioned "food, accommodation, transportation, shopping and entertainment".
Tourism industry expert Lin Feng believes that today’s tourism industry elements have expanded to include “food, accommodation, transportation, travel, shopping, entertainment, body (experience), meetings (conferences), nourishment (health), media (Media advertising), group (organization), matching (supporting)", they are intertwined and combined to form the following nine categories of industries, forming a closely integrated tourism industry chain:
1. Recreation Industry: industries including the management and operation of scenic spots, theme parks, leisure and sports venues, industrial clusters, health and wellness areas, tourist villages, farm parks, etc.;
2. Reception industry: travel agency , hotels, restaurants, conferences, etc.;
3. Transportation industry: including road passenger transportation, railway passenger transportation, shipping, water transportation, etc. outside the tourist area, as well as small transportation such as cableways inside the scenic area;
4. Commerce: Shopping and leisure pedestrian streets, specialty shops, creative markets, etc. that integrate shopping, viewing, leisure and entertainment;
5. Construction industry: landscaping, ecological restoration, facility construction , art decoration, etc.;
6. Production and manufacturing: production of vehicles and ships, production of amusement facilities, processing of local products, processing of tourism crafts, processing of tourism derivatives, manufacturing of information terminals and virtual tourism equipment;
7. Marketing industry: tourism business industry (including e-commerce), tourism media advertising industry, exhibitions, festivals, etc.;
8. Financial industry: travellers’ checks, travel credit cards, tourism Investment and financing, travel insurance, tourism derivative financial products, etc.;
9. Tourism intelligence industry: consulting industries such as planning, planning, management, investment and financing, landscape architecture design, and related education and training industries.
5. Elderly care industry
The elderly care industry is a service provided by various industries and research for the realization of long-term health and happiness; the elderly care industry must be through various life research and development, scientific Research and production applications provide all-round targeted connectivity services that maintain and extend life vitality.
As the aging of the social population deepens, the market size of my country’s elderly care industry will reach 3.4 trillion yuan in 2020. According to data from the National Office on Aging, the country's 60-year-old population will reach 248 million in 2020, with an aging level of 17%. From 2015 to 2020, with economic development and changes in Chinese people’s concept of elderly care, the consumption level of the elderly will also increase.
The current situation of the elderly care industry:
1. The elderly population base is large
The elderly population over 60 years old has reached 220 million, which is 1/1 of the total elderly population in the world. 5, which is 1/2 of the total elderly population in Asia.
2. The elderly population is growing rapidly
By around 2045, China’s population over 60 years old will account for 30% of the total population. This process took developed countries 100 years.
3. The trend of aging is obvious
The elderly population over 80 years old reaches 13 million, accounting for approximately 9.7% of the total elderly population in the country, and is increasing by 4.7% every year. Population aging has become one of the most important livelihood issues facing our country.
4. Elderly care services are relatively lagging behind
The development of my country's elderly care service industry is relatively lagging behind. Most urban and rural communities have insufficient elderly care service facilities, and the comprehensive utilization rate of medical, cultural, sports and other service facilities is relatively low. Low, service coverage area and service population are limited, service content is single, and social professional level is not high. Overall, there is a big gap with the central requirements and the growing needs of the elderly.
Notes on starting a business:
1. Actively utilize existing resources
Many employees have chosen to start a business in fields closely related to their work, and have accumulated experience in their work. Experience and resources are the greatest entrepreneurial wealth. We must make good use of these resources so that those who are closest to the water can win first. Prioritize projects that can help you survive. Don't waste money on items that only improve your image or bring greater convenience.
Resources must not be misused. Employers must not confuse personal business with unit business, let alone be exclusive and profit-seeking. Otherwise, they will not only take moral risks, but may also be subject to legal sanctions. In your own territory, your time, money and talents are at your disposal. However, if you mess around, your business will be reversed.
2. Own business channels
Some office workers have investment funds or certain business channels, but they are unable to do anything else, so they will choose to start a business through cooperative operations.
If you need a partner’s money to start or maintain a business, or this partner helps you design the idea of ??the business, or he has the skills you need, or you need him to sound the trumpet for you , then ask him to join his company.
Although this can make it easier for part-time bosses to get started, they must choose partners carefully and have a balance between hiring helpers and handling it themselves. First, we must be like-minded, and second, we must trust each other. Don't hire people who are suitable for the job but don't get along with you, and don't hire people who aren't mentally prepared to face the stress of starting a new business.
In addition, the responsibilities, rights, and interests between you and your partners must be clearly distinguished. It is best to formulate a written document signed by both partners and witnesses to avoid empty talk when disputes arise.
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