What is global tourism and how is it different from traditional tourism?

What's the difference between global tourism and general tourism? I believe that many people who don't understand the concept of global tourism are deeply troubled by this large-scale concept word, but in fact the difference between the two is very simple. To sum it up in the simplest terms, it is:

The general travel is "getting on the bus and sleeping, getting off the bus and taking pictures". One ticket can visit a garden, go to the next one after visiting this scenic spot, and then go home after visiting. Traveling around the world is to bid farewell to such a simple way of traveling, and let you begin to experience tourism with local characteristics in all aspects in the city.

What has global tourism brought us? what has changed? I think this problem is difficult to explain clearly in a few words, so it may be clearer to compare the old state of tourism with the new image of tourism.

First of all, let's look at the current domestic tourism situation.

Noisy: Speaker travel is essential.

There are many people in China, and domestic travel is inevitably crowded and noisy. However, this is true of any famous scenic spot in the world. The horror of our scenic spot lies in the megaphone of the tour guide. Every tour guide seems to be trying to greet the group members at the maximum volume and introduce information.

I'm sure everyone has heard of "Come on, we think this is …" and "XXX tour group, this way /XXX tour group, we're going to shop freely in this shopping mall all morning …" Compared with the general vegetable market, it's absolutely quiet here.

In foreign countries, the most common scene explained by tour groups is that the tour guide only whispers into his microphone, while the members listen quietly with headphones, so that other tourists will not be disturbed too much. Even in famous scenic spots with very high tourist density, there will be no buzzing feeling of eardrums.

Vulgarity: low-level signs and souvenirs similar to gods.

In the famous Yangshuo West Street, I was greeted by all kinds of elder sisters to eat beer fish from the moment I entered the door. Some big signboards are also marked in small print with "XXX, a famous host and director, once dined here", "XXX column recommended by CCTV", "Shooting here by Hunan TV Station" and "International Gold Award for Beer Fish" ...... It feels that celebrities go to Yangshuo to eat beer fish door to door. In this famous street, I thoroughly realized what is "endless" and "too many things to see", and there is nowhere to hide. All kinds of "some sister beer fish" signs feel that hundreds of surnames have opened beer fish restaurants in Yangshuo. Yes, that's the ugly signboard-basically a whole red background with white or yellow fonts, which is dazzling in the dark.

As for souvenirs, I believe that all souvenirs in China are similar in spirit, and basically they can be sold in another place by changing their names. Visiting the ancient town of China, Shuhe, Xitang and Pingyao ... It's extremely boring to walk too many ways ... I guess they all have the same name: Yiwu Commodity.

Pit: it is hard to prevent, and there are many routines.

There is a serious problem in domestic tourist destinations, that is, relying too much on the ticket economy, which leads to the phenomenon that the ticket price of China scenic spots is far ahead of the world, but the local consumption such as accommodation cannot be improved. Domestic travelers joked that outbound travel is more favorable than domestic travel.

There is a post on the Internet called "Top 50 Traps of National Attractions", which begins with "Don't go near monks in Emei Mountain" and ends with "Don't buy Baiyangdian tea eggs". Gloves can be called many routines. Many people do their own travel strategies seriously, and they are also very careful at ordinary times, but they still feel invincible.

I have been longing for Sanya for a long time, but the reputation of Sanya is so bad that I will give up every time I want to go. As a tourist, this is the worst feeling for a tourist destination. Be careful before you go, and remind you from time to time to prevent cheating.

Now let's take a look. What has global tourism changed?

Global tourism is different from traditional scenic tourism, but combines the overall tourism planning and integrated marketing of a region, integrates the regional industrial chain and promotes the industry. Characteristic areas can be districts, counties, provinces and cities, but as a complete tourist destination, elements, services and products should be systematically integrated. This requires regional managers to plan layout, make overall management, and integrate multi-sector marketing to realize the * * * development of the whole region and the whole industrial chain.

For example, the Shugang-Slender West Lake Resort in Yangzhou is not only a scenic spot of Slender West Lake, but a comprehensive tourist resort which integrates catering, vacation, hot springs and accommodation. It includes a number of tourist attractions and resorts within 65,438+00 minutes' drive from a place, which is suitable for both parent-child tours, family tours and honeymoon tours. , and retained guests through featured products, and gained a good experience. And this kind of experience allows tourists not only to come once, but also to come again after once. This is an important process of the transformation from tourism to in-depth tourism.

If you want to know more detailed information about global travel, you can pay attention to the global travel network, hoping to help you.