How to highlight the advantages of Shiyan culture and give full play to the role of Shiyan culture?

1. Give full play to the "five major advantages" to promote cultural revitalization of the city

First, give full play to the humanistic advantages and shape the spirit of Shiyan. Shiyan has a long history and culture, and a collection of humanities. Shen Nong’s indomitable sense of exploration, Nu Wa’s dedication to refining stones to mend the sky, and Qu Yuan’s lofty sentiments of singing in the waves have left us precious spiritual wealth; Shiyan has a unique charm Wudang Taoist culture, which pursues the highest realm of "harmony between man and nature" and advocates the spiritual concept of "Tao follows nature", provides important inspiration for the scientific development of Shiyan; Shiyan's immigrant culture has far-reaching influence, whether it is what ancient immigrants brought to us The pioneering spirit, or the competitive consciousness and open concept brought to us by the flow of modern advanced productive forces, have left rich cultural nourishment for the development of Shiyan. We will take the shaping of the humanistic spirit as our top priority, give full play to our humanistic advantages, create the spirit of Shiyan, further stimulate the pride and sense of responsibility of the people of the city, focus on the development of Shiyan, and use the power of culture to gather the power of development.

The second is to give full play to brand advantages and create Shiyan business cards. The three national "business cards" of Wudang Mountain, a world cultural heritage site, Danjiangkou, the source area of ??the South-to-North Water Diversion Project, and China Automobile City are the most unique and attractive advantageous resources in Shiyan culture. Famous mountains, beautiful waters, and automobile cities have both profound historical and cultural imprints and a distinct flavor of modern civilization. They contain both huge economic value and huge cultural value. We will start with culture, further enrich the cultural connotation of "Three Business Cards", enhance the cultural value of "Three Business Cards", give full play to the advantages of Wudang culture, Hanshui culture, and automobile culture, and inject richer content into Shiyan's economic and social development. Cultural literacy, use the increment of culture to enhance the increment of development.

The third is to give full play to its location advantages and enhance the image of Shiyan. Shiyan is located between the Qinling Mountains and Bashan Mountains, on the bank of the Han River. It is the buffer zone between the mountains and plains in central my country, and the geographical dividing line between the north and south climates. The mountains are famous, the water is aura, and it has natural advantages of ecology and culture; Shiyan is located in Xi'an It is the intersection of the three major economic circles of Xi'an, Chongqing and Wuhan. It is also the core section of the "golden tourism circle" of Xi'an, Chongqing, Three Gorges, Wudang Mountain, Gulongzhong and Shennongjia. It will soon form railways, waterways, aviation, expressways, national and provincial roads. The "five-in-one" transportation pattern is the transportation hub for the adjacent areas of Hubei, Henan, Shaanxi and Chongqing, and is a golden treasure land for cultural tourism; Shiyan, "between Qin and Mu Chu", is the boundary between Qin and Chu cultures, and the intersection of Qin and Chu cultures. Rich in culture, it is the first choice area for cultural development. We must conduct in-depth research, scientific planning, and careful layout to further play the cultural card in regional development and use the "soft power" of culture to create the "hard power" of development.

The fourth is to give full play to basic advantages and accelerate cultural development. In recent years, we have used a diversified investment model to improve the functions of the municipal library, group arts hall, and gymnasium, transformed the municipal Henan Opera Troupe into an art theater, relocated the municipal art school, and successively built new sports centers, museums, art galleries, and swimming pools. gym, fitness center, and badminton hall, with a new construction area of ??more than 50,000 square meters. Shiyan’s cultural infrastructure is becoming increasingly complete, urban functions are becoming increasingly complete, and citizens’ life satisfaction is constantly improving. With the goal of creating a "national civilized city", it has successively won the titles of "National Garden City", "National Ecological Construction Demonstration Zone", "China's Excellent Tourism City", "National Top Ten Greening Cities", and "National Advanced Landscaping City" , "National Sanitary City", "Livable City", "Safe City" and other titles, has won the title of "Provincial Civilized City" five times in a row, and has been rated as "National Advanced City in Creating Civilized City" by the Central Civilization Commission twice in a row. In recent years, we have relied on the "Wudang International Tourism Festival" to continuously improve the level of cultural activities and enhance cultural influence. At the same time, we have increased external cultural exchanges, and a number of cultural masterpieces such as "Asking about Wudang" and "Rural Examination" have been added The cultural charm of Shiyan. The construction of cultural business units such as Shiyan Culture, Radio and Television, Newspaper, Social Science, and Federation of Literary and Art Circles has also made great progress, accumulating strength for cultural development. We are confident to further clarify our goals, integrate resources, take advantage of the situation, promote the accelerated development of Shiyan culture, and use the "acceleration" of culture to promote the "acceleration" of development.

The fifth is to give full play to strategic advantages and build core sectors. Seize the strategic opportunity provided by the provincial party committee and the provincial government to build the "Western Hubei Ecological and Cultural Tourism Circle", comprehensively accelerate the construction of Shiyan ecological and cultural tourism projects, and build Shiyan into the core section of the "Western Hubei Ecological and Cultural Tourism Circle". Focusing on the "Fangling Cultural Circle", the city has currently launched a large number of cultural tourism construction projects, including the "Wulong River Ecological Tourism" in Yunxi, the "Shuanglong Gorge Geopark" in Danjiangkou, and the "Qinglongshan Dinosaur Park" in Yun County Once a batch of projects have been completed, we will intensify efforts to win and build projects so that more cultural and ecological tourism resources can be developed. At the same time, we will continue to organize and implement the "five major cultural projects to benefit the people" that the country has launched in recent years, and use the "opportunity period" of culture to create a "opportunity period" for development.

Second, highlight the "three major characteristics" and build a cultural city

First, highlight the "heritability" characteristics and let Wudang culture go global. Wudang Mountain is a world cultural heritage, Taoism is China's national religion, Wudang Wushu is one of the two major schools of traditional Chinese martial arts, and Wudang culture is a treasure of traditional Chinese culture. To bring Wudang culture to the world, we must play three cards well: First, play the "asking about Wudang" card well.

Founded the "China Wudang International Taoist Academy" to strengthen research on Wudang Taoism; strengthened the construction of the Wudang Taoist Association and expanded the scale of Taoist priests living in the mountains; studied "pilgrim culture" to enhance the Taoist cultural atmosphere and make "Taoist Wudang" a unique world-class The cultural core of the influence is richer; the second is to play the Wudang martial arts card well. The origin of Tai Chi focuses on internal strength, takes communication as the starting point, and aims to achieve glory. Go out, invite people in, and let Wudang Kung Fu become famous all over the world. Run the "Wudang" magazine well to deepen the research on Wudang martial arts; run the "Wudang Kung Fu Group" well to build a first-class martial arts performance group in the country; adopt an incentive mechanism to support martial arts training; promote martial arts practice among all people and promote Wudang martial arts. The third is to play a good role in external publicity. With the theme of "Wudang goes global, Shiyan embraces the future", we will continue to carry out high-end publicity; use first-class planning, first-class teams, and first-class standards to create a number of outstanding literary and artistic masterpieces with the Wudang mark and expand the influence of Wudang culture.

The second is to highlight the "openness" feature and let car culture lead life. Cars are the symbol of industrial civilization, and "cars + people = life" are the soul of car culture. Shiyan was built and prospered because of cars. It is a "city on wheels". The spiritual endowment of openness, enterprising, and creativity accumulated because of "cars" and the material characteristics of industrial civilization that are indomitable and constantly advancing provide us with huge space to build automobile culture. Building a city of automobile culture is our way to build a Chinese automobile city. cultural goals. To achieve this goal, we must advance at three levels: First, create the "China Automobile Culture Festival" and establish the "China (Shiyan) Oriental Charm Auto Model Contest". Use car culture to transform traditional culture to update concepts and activities; the second is to establish a city cultural identification system, using cars as symbols to enhance the car culture atmosphere and make the name of the car city more resounding; the third is to establish the "Car City Citizen Car Day" , promote automobile culture, conduct a series of education for citizens from automobile knowledge to urban cognition, enhance knowledge of automobile art culture, automobile exhibition culture, racing culture, automobile creative culture, and on this basis, guide people to understand Dongfeng's "starting point" culture , forming a new cultural ecology where people are in the car city, love is in the car city, entrepreneurship is in the car city, and happiness is in the car city.

The third is to highlight the "diversified" characteristics and let Qinba culture shine. Shiyan is the intersection area of ??Qin culture, Bashu culture, and Central Plains culture. It contains ancient culture, Book of Songs culture, Qin and Chu culture, Taoist culture, exile culture, water culture, farming culture, Nuwa culture, dragon culture and other cultural forms. . The characteristic culture condensed from rich cultural forms is Shiyan’s precious spiritual wealth and an important resource in Shiyan’s modernization process. We must make full use of these resources, accelerate the pace of cultural development and prosperity in Shiyan, and provide more powerful spiritual power and cultural support for the development of Shiyan. Focus on creating three areas: the first is to create a "folk culture specimen area", which collects the culmination of folk customs, folk songs, folk stories, and folk crafts. Through excavation, rescue, and protection, the Shiyan area becomes a treasure house of Chinese folk culture; the second is to create a "landscape area" "Cultural Demonstration Zone", represented by "Taiji Lake", "Peach Blossom Spring" and "Savage Valley", seeks the roots of culture from the history of landscapes, gives life to landscapes from cultural discoveries, and makes Shiyan's landscapes full of beauty; the third is to create The "Han Culture Reserve" focuses on Han folk songs to protect the relics of Han culture, carry out cultural origin exploration, and enhance cultural value.

3. Implement the "Six Major Projects" and build a culturally strong city

Implement the "Cultural Achievement Project". The "Decision to Promote the Development and Prosperity of Shiyan Culture" was issued to clarify cultural development goals, strengthen cultural development responsibilities, increase cultural investment, establish a cultural performance perspective, and integrate cultural development with economic and social development in the same planning, implementation, and assessment. Create cultural accountability. The goals of Shiyan's cultural construction in the next five years are: to cultivate and shape the Shiyan spirit so that it becomes the spiritual motivation and spiritual support of all citizens; to create a Shiyan cultural identification system, select Shiyan's image slogans, refine the Shiyan city's image logo, and build Shiyan city Image publicity sculpture group, create Shiyan cultural landmark buildings; achieve the goal of building a "national civilized city"; strengthen cultural undertakings, build Shiyan Newspaper Group and Shiyan Radio and Television Group with operating income of over 100 million yuan, create Shiyan Cultural Entertainment Group; enrich the masses cultural life, prospering the press and publishing industry, and promoting the development of the cultural industry. The city's main cultural indicators rank among the top in the province, exerting a greater influence across the country and exerting a greater radiating and driving effect on surrounding areas.

Implement the "Cultural Sign Project". Make every effort to create the "Shiyan Spirit" and make the "Shiyan Spirit" a spiritual driving force for understanding Shiyan and inspiring people; select the "Shiyan Image Slogan" to improve the city's recognition and citizen pride; refine the "Shiyan City Image Logo" to enhance the city Modern consciousness; build the "Shiyan City Image Sculpture Group" to enrich the cultural connotation of the city. Actively create conditions for the construction of a number of cultural landmark projects such as the Shiyan Grand Theater and the Northwest Hubei Media Building.

Implement the “Cultural Brand Project”.

Continue to build the cultural brand of the "Wudang International Tourism Festival"; highlight key points and regional layout, strive to create the "Fangling Cultural Circle", and build Fangxian County into the cultural highlight of the core section of the ecological cultural tourism circle in western Hubei; strive to create the "Nuwa Culture", Promote the development of Zhushan tourism; strive to create "Zhuxi Tea Song", closely integrate the tea town economy and "tea culture", promote the strengths of folk songs, and create a new rural atmosphere with fragrant tea and sweet songs; strive to create a "water city culture", Display the cultural style of Danjiang; strive to create "Hanjiang River Valley Culture" to reproduce the ancient home of mankind in Yunxian County; strive to create "Qinba Folk Culture" and use culture to reinterpret the beautiful Yunxi.

Implement the “Cultural Quality Project”. Establish the "Shiyan Cultural Development Special Fund" to support major cultural projects and major cultural activities; establish the "Wudang Literature and Art Award" to reward Shiyan's literary and artistic achievements; actively encourage and support "quality production", and strive to win the national literary and art awards every year Received awards in , radio and television, press and publishing awards.

Implement the “Industrial Revitalization Project”. Make overall plans and build four major cultural parks step by step: "Wudang Film and Television Cultural Park", "Fangling Wangcheng Cultural Park", "Shiyan News Media Park" and "National Intangible Cultural Heritage Project Cultural Park"; in supporting cultural tourism, news dissemination, entertainment While traditional cultural industries such as performing arts and folk handicrafts are developing, new cultural industries are actively cultivated and film and television and creative industries are developed. Establish a Shiyan cultural industry project database to promote the construction of cultural projects. Promote the development of the radio, television and newspaper industries towards group scale and diversified operations.

Implement the “Cultural Talent Project”. Continue to promote the "five batches" talent training project of the publicity and culture system, increase training efforts, and encourage job-based talents; establish an incentive mechanism to cultivate top talents; do a good job in introduction and exchanges, and actively explore party-managed talents and market allocation of human resources in the field of publicity and culture Combining effective ways to unblock the channels for outstanding cultural talents to enter the cultural team; explore ways to establish connections and use methods for talents outside the system, attract outstanding intellectuals and talents outside the system to participate in major cultural projects, and create conditions for them to contribute their talents; create conditions for them to contribute their talents; We should create a good employment environment, strive to solve the difficult and dead-end problem of communication among cultural cadres, and fully mobilize and protect their enthusiasm and creativity.