What is peak season? What is off-season?

1. Peak season in tourism refers to a time period when crowd activities increase. In terms of commodity sales, it refers to the season when a certain commodity is actively exchanged and sold in large quantities. It also refers to the season when a certain product is produced in large quantities.

2. Off-season refers to the season when business is not strong or when there is less production of something.

3. Generally speaking, in the domestic tourism industry, ticket prices are higher during the peak season when there are more people, usually from April to November every year. During the off-season, there are fewer people and prices are lower, usually from November of the first year to April of the next year.

Of course, it can also be said that the peak tourist seasons are: New Year's Day, Spring Festival, May 1st, October 1st and other golden week holidays, and the two student holidays (summer and winter holidays). The remaining months are the off-season for tourism.

4. There are peak seasons and off-seasons for climbing Mount Tai, and the price of its climbing tickets is also determined based on the peak seasons and off-seasons. The off-season is in December and January, when tickets are cheaper, and other times are defined as peak seasons.

Of course, the divisions between off-season and peak season are different in different places. For example, in the south, spring should be the peak season when flowers are blooming and in various golden states, while winter in the north is the off-season.

So when traveling, you still need to know whether you are in the south or the north. In the north, winter is generally the off-season, but in the south, the weather is better. In summer, the south is not as good as the north. It depends on the region and the characteristics of the place. ?

5. Winter is the off-season in the north, but skiing in Harbin is the peak season; summer is the off-season in the south, but Jiuzhaigou is the peak season. The so-called off-season and peak season are mostly divided based on students' free time.

Shenzhen and Hong Kong are both coastal cities and window cities with higher average temperatures. Traveling to these places is mainly for leisure and shopping. It can be said that there is no difference between off-season and peak season for tourism in these two cities. , they are mainly influenced by tourism trends in other regions.

So their peak seasons are July-September and November-February. Jiujiang and Lushan are both tourist hotspots, with natural scenery as their main attraction. Generally, travel to these two places is mainly for sightseeing and summer vacation, so their peak season is from July to October.

6. In the minds of many marketers, sales are generally divided into two periods: off-season and peak season. Sales in the off-season are generally in the first half of the year, while sales in the peak season are in the second half of the year.

Therefore, off-season sales are often a time for companies to make adjustments, which is also a time for companies to reserve strength, such as product adjustments, personnel adjustments, system innovation, management training, etc.

As a result, crowding and wandering often occur in the peak season, while in the off-season it is relatively empty, and market input is relatively flat. The resulting illusion is that sales in the off-season are weak, and it is difficult to be directly proportional to input and output. Enterprises are also unwilling to concentrate their efforts on operating the market during the off-season.

Extended information:

In real life, peak season and off-season mostly refer to product sales. Sales is an accumulation of time, professional knowledge, practical experience, and industry contacts.

1. Different sales personnel represent different values ??of the product. In people's minds, they admire top salespeople's eloquent speeches and their charming personalities. Sales, it is a mirror that improves the quality of life.

2. No matter whether you are tall or short, fat or thin, it all shows that the wise are constantly striving for self-improvement, while the fools have many obstacles. When we encounter difficulties, we will definitely think about whether we should be an ordinary salesperson or a sales talent.

3. A true talent cannot ignore his own potential and learn new knowledge. He should have all-round things, not only academic standards, but also know how to summarize practical experience and feelings at work. How can a company talk about its future without outstanding talents?

4. The 21st century is the century of talents. If you are a top sales talent, you can lead your own future. If you are a person with a challenging personality, you will eventually become a top sales talent.

5. 85% of successful sales come from unremitting efforts and work attitude. When selling, your power mainly comes from your character potential and the influence you create through your daily efforts. To be a successful salesperson, work attitude and ability are very important.

In short, sales people can lead others. If you want to become a sales person, the first thing you need to do is to know how to use your own advantages. In the flow of talents and ever-changing competition, discover who you are and truly know yourself.

Baidu Encyclopedia - Peak Season

Baidu Encyclopedia - Off-season Sales