Is Saudi Arabia really full of luxury cars? Look at the local car sales list, the real situation is like this

Are Saudi Arabia really full of luxury cars? Looking at the local car sales list, the real situation is like this

In the eyes of many people, Dubai, Saudi Arabia, and the United Arab Emirates are full of rich people, and everyone has a luxury car. But in fact, this statement is very exaggerated. It is undeniable that people in these areas are indeed relatively wealthy, but not everyone can afford luxury cars. In fact, most consumers in Saudi Arabia still prefer some economical and practical models. Today, let the editor introduce to you the top 10 sales in the Saudi Arabian automobile market in 2019. Let’s take a look at the real models that are the most sold in Saudi Arabia.

Among the many car brands in the Saudi auto market, the above 10 models are on the list. They are Hyundai Accent, Hyundai Elantra, Toyota Camry, Toyota Hilux, Toyota Zhi Xuan Sedan, and Hyundai Sonata. , Nissan Sunshine, Mazda 6, Toyota Corolla, and Isuzu TF are all civilian brands and civilian models.

In fact, if you travel to the Middle East, you will indeed see many luxury sports cars on the streets, but after all, only a few people own them. Looking at the car sales list, we find that most families in regions such as Saudi Arabia prefer some family cars. Judging from the car models, consumers in Saudi Arabia are actually very civilian like many regions.

First of all, Japanese and Korean cars that are cost-effective and durable are more popular. Looking at these 10 car models on the list, it is not difficult to find that most of them are divided up by Japanese and Korean models. Among them, Japanese cars account for 70% and Korean cars account for 30%. However, although Japanese cars account for a large proportion, the sales champion is a Korean car.

In fact, due to the demographic impact of the Middle East, the automobile market is not large. You know, the annual sales volume of a car in our country's automobile market may reach hundreds of thousands. But in the Middle East, Saudi Arabia and other regions, even the top-ranked Hyundai Accent has annual sales of just over 40,000. Although this number is indeed dwarfed by our country's car market, the sales of other car brands in some regions in the Middle East are even Not as good as the Hyundai Accent.

Another point is that consumers in Saudi Arabia prefer cars. We often see Saudi cars, mostly pickup trucks and SUVs. But in fact, people in these areas prefer cars. From the sales list, we can also see that there are eight types of car models. The other two cars are Toyota Hilux pickup truck and TF motorcycle.

You must know that the Middle East is not a region lacking oil resources, so why do most people love Japanese cars? In fact, this problem is easy to explain. Japanese cars have established a good reputation in the Middle East with their pickup trucks and other models a long time ago. Even when Japanese cars later focused on sedan products, most people in these areas were still buying into the past. As for Korean cars, because they follow roughly the same route as Japanese cars, and the prices of Korean cars are mostly lower than Japanese cars, they can occupy a place in the Middle East, Saudi Arabia and other regions, and even Japanese cars are evenly matched.

At present, the automobile market in Saudi Arabia, the Middle East and other regions is in such a situation. But there is another big change, that is, some of my country's own brands are also working hard to enter the Saudi Arabian car market. So far, many 4S stores have been built, and self-owned brand cars are also competing for this car market with their excellent quality. . Although most people think that people in this area are not short of money, the real situation is that there are more people with middle income levels. In this way, it will be easier for models with relatively reasonable prices and higher quality to find a market. Our country's automobile market has also noticed this and vigorously developed the automobile market in Saudi Arabia.

This article comes from the author of Autohome Chejiahao and does not represent the views and positions of Autohome.