How does Xiaohongshu open a shop?

When Xiaohongshu opens a shop, you can open Xiaohongshu software. Click on the icons of the three lines at the top left to find the Creative Center, select more services, click on the store, follow the prompts, and finally click Enter. Little Red Book is a lifestyle platform and an entrance to consumption decision-making. The founders are Mao and Qu Fang. As of July 20 19, the number of users of Little Red Books has exceeded 300 million, of which 70% are post-90s.

The main functions of xiaohongshu

Xiaohongshu is different from other e-commerce platforms. The little red book started in the community. At first, users focused on sharing overseas shopping experiences in the community. Later, in addition to beauty and personal care, information sharing about sports, travel, home, travel, hotels and restaurants appeared in Little Red Books, touching all aspects of consumer experience and lifestyle.

At the beginning of 20 16, xiaohongshu changed the manual operation content into the form of machine distribution. Through big data and artificial intelligence, the content in the community is accurately matched to users who are interested in it, thus improving the user experience. As a lifestyle community, the biggest uniqueness of Little Red Book is that most Internet communities rely more on online virtual identities.

The content published by users of Little Red Books comes from real life. A sharing user must have rich experience in life and consumption in order to share content in Little Red Book and attract fans' attention.