Traditional Culture Encyclopedia - Travel guide - How to design a questionnaire survey report on tourism consumers
How to design a questionnaire survey report on tourism consumers
The following points should be noted in the market survey questionnaire: 1) The object of the survey. You cannot say that the questionnaire is only sent to men or only to women, as this will affect the results of the survey. Because sometimes men and women have different views, and the results are completely different. 2) Age distribution. You need to conduct a survey on people of all ages, not just a certain age group (unless your survey only requires people of a certain age group to be the survey subjects) 3) The background of the respondents. The background mentioned here refers to family background, education, work experience, etc. You need to survey everyone from different backgrounds so that your "sample" (the people being surveyed) will be complete and the results will be accurate. 4) Where the investigation is conducted. For example, if you survey how many people like Coca-Cola in a place where the elderly gather, most of your survey subjects will be elderly people, so the answers they give you will be completely different from the answers you get outside the school. So you must pay attention to where you conduct your investigation, because this will have a direct impact on the results. To make the results of the questionnaire survey close to reality, you must pay attention to the above points. You can survey different people at different times and places. Remember, the survey must include every voice possible.
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