What are the methods of WeChat marketing?

The first type: peer recommendation

If my colleague and I recommend each other, if he sells another brand of cosmetics, such as ocean water, he will sell it in his My hydrogen mask was promoted in my circle of friends, and I promoted his ocean water in my circle of friends. After I posted the advertisement for ocean water, I found a few people in my circle of friends who wanted to buy it, so I asked and followed me. We recommended each other, and he said 90 yuan, which I thought was expensive. I asked another person in my circle of friends who owns Ocean Water, and he said 70 yuan. Then I would rather look for 70 yuan than 90 yuan, right? So we recommended each other. This method is only suitable if you have a fixed brand and the price is uniform. Wherever you buy this product, it will always be at the same price. In this way, both agency customers and retail customers will be relatively stable and there will be no loss of customers. Such a question.

The second type is to find people to join.

The second type is to find people to join. Before recruiting people, I will introduce a software to you. You can download it on your mobile phone, which is QQ mobile phone. The assistant can import thousands of phone numbers to your mobile phone

You can go to Baidu to find people who do insurance, sell houses, rent houses, people who are similar to sales. , you can treat them as your customers. They are also white-collar workers who need facial masks, and they are also a group that can afford to spend money. You can find hundreds of them a day, and then you import them to your mobile phone, and your mobile phone WeChat will displayed, and then you add it. Almost 80% of these people will agree, because he sends messages online just to let others find him. He will also think that you are a customer, so he will agree and give everyone a keyword.

Third type: Find a shopping guide

The third type is that women love to go shopping. When shopping, which clothing store or place to buy bags should ask the shopping guide. Give her a phone number and add her WeChat account, tell her to add you on WeChat, and just take photos of any new products in the store!

Fourth method: Add friends to a physical store to send gifts

If If you have a store, it will be easier to handle. For people who come to your store, you can find a way to ask the customer to leave their contact information, whether by sending a gift or applying for a membership card. You only need to leave the customer's contact information, and then If you add their WeChat account, they won’t buy your clothes, but they will also buy your cosmetics in a few days!

There are many business owners now, but I don’t know what the use of WeChat is! Owners of physical stores , the biggest advantage of WeChat is that it can identify customers who come into the store for a quick look and customers who stay for a few minutes and then leave. Whether they have made a deal or not, as long as you add them to WeChat, no matter whether the customer is domestic or foreign, Antarctica, you can do business on WeChat. In this case, you can control the loss of unknown customers within 3% or even lock all customers! I can give you an example. The owner of the entity below looks like him. How to use WeChat marketing to lock in customers of his physical store.

Suppose the owner of a clothing store has more than 100 individual customers entering his store every day, and that number will be more than 3,000 in a month! These customers, who have a considerable number, come in to take a look and then leave. Strange customers, these strange customers may not know when they will meet again after leaving, or may never see them again in this life! Because you have not satisfied them, you have not satisfied the needs of such customers, right? So the owner of this clothing store is very After listening to the WeChat marketers, Smart decided to give away mineral water because the weather was hot. He kept the WeChat accounts of these customers and added their WeChat accounts

In this way, the number of his WeChat friends increased significantly. In one month, he had more than 3,000 WeChat friends. This Dandan is just an entity. The accumulation of a month in the store can be considered as his WeChat friends from other channels! For example, if there are any promotions in the store or what new styles of clothes are on sale, he will take pictures and send them to his circle of friends, and he sends a More than 3,000 people have seen his Moments. One post he posted on Moments is the traffic volume of his store in a month. In this way, the profit directly increased from more than 3,000 to 60,000. This is the marketing of cosmetics in real life. The same goes for stores.

The fifth method: There are techniques for distributing flyers

You can print some promotional flyers with your own WeChat ID on them, and then you can discuss with the local courier, for example, your regular If it doesn't work for you to help you deliver and receive the goods, then start sending them some products that are not too expensive for their girlfriends and wives to use. Build a good relationship with them and ask them to help you send some leaflets? Because express delivery every day When it comes to receiving and delivering goods, you will come into contact with different groups of people every day. These people really like shopping. You can ask the courier to give customers your business card when delivering goods to them, and ask them to add your WeChat ID. This way you can clearly add this group of people. This method is also suitable for regional agents to try. This area is your market! If you have a good relationship with express delivery, the market is huge! Our golden password agents can do this, and the retail volume will definitely increase. Coupled with online retail, Is it difficult to sell some goods?

Type 6: Tips for nearby friends

Use Tencent's series of mobile games to find people nearby and drop notes to add friends. Suitable games include "Tiantian Cool Run", "Tiantian Love Elimination", "Rhythm Master", etc. You can test the other games by yourself.

The method of adding friends is very simple. Download the above game and install it on your phone. You first log in with your personal WeChat ID, and then click on nearby people to see other nearby players. At this time, you can throw a note to them and attach a sentence, such as add a WeChat account XXXX, let's play Tiantian Cool Run together, send it to the other party and they will receive it. The point is that there is no limit to the number of notes you can send, but generally you can receive up to 50 notes sent to you by others.

Therefore, this way of adding friends is much less restrictive than the way of adding friends by directly greeting people on WeChat. In addition, we just mentioned that we use people near the game to find players and add them as friends. In the same way, we can use the "WeChat Location Modifier" APP to determine the geographical location of the mobile phone, thereby expanding the range of nearby people to Nationwide, you can add more players as WeChat friends. (Note: WeChat location modifier APP is currently available for Android phones. Apple phones also have corresponding software to modify the location of mobile phones. You can check it on Baidu.)

Seventh method: Use QQ’s new features to remind Function

Many children know this method, which is to use the new reminder function of QQ. First download and install mobile QQ, log in to your own QQ, then select a group, then click the + sign in the lower right corner, and you will see a reminder function. Click to create a reminder, and you will be able to prompt the group members with a pop-up message in the lower right corner of QQ. Even if some group members are using mobile phones, they can still see it. In addition to creating reminders in the group, you can also create reminders for friends one-on-one. When we create a reminder in the group, we can write a sentence "I am a friend in the group, everyone is welcome to add my WeChat ID XXXX". In this way, the purpose of letting others take the initiative to add your WeChat ID is achieved.

The eighth method: Send information on a major website, simple and crude

Send information on major websites. I won’t go into this method here because it is more complicated and can only be used in one or two sentences. I can’t tell, but this method is suitable for products like hydrogen and long-term products.

Ninth type: You know Momo

Go to Momo Bar to post topics and join any Momo Bar. You don’t need to do it in the beauty bar, because everyone in the beauty bar is a peer. You can add some friends, post some topics, and if you interact, many people who are not micro-business people will add you. This method is very effective.

Type 10: Information classification network "cheating" people

Go to major websites, such as 58.com, Ganji.com, Anjuke, recruitment websites, and give these agents Leave a message saying that I want to rent a house, buy a house, etc., but don’t leave your mobile phone number in the message, otherwise you will be annoyed by them. You can leave a WeChat ID and say that it is not convenient for me to answer the phone at work. Is that okay? You can post pictures of your listing on WeChat. If it is done in one day, it should be no problem for 300 or 400 people to add you.

Type 11: hard promotion of QR codes

You can print some stickers of your WeChat QR codes yourself and put them on your products. With the QR code, maybe that customer will scan it when giving it to others and let them naturally become your customers.

Type 12: Vertical full-top post

You can download a mom circle software on your mobile phone, and there is also a computer version. Go to one of the most popular forums to advertise, and be sure to post it on Post this post when the mom circle is most popular. During this time, be sure to upvote your post to more than a few hundred posts, and many people will see it. However, the message you posted is attractive and can be used for activities, such as When you reach 100 likes, you will get a facial mask worth how much money for free, or you will get a gift when you reach 200 likes! If someone consults you, be sure to add your WeChat account first, and then reply.

Third type: QQ group mutual addition

That is, you use the qq group, and you add your qq number to the same mother group, not one qq number, just two 4 like this, after entering, your 4 qq accounts can chat in there, about knowledge about skin care and so on. Use these qqs of yours to build up the atmosphere of the whole group. Once the atmosphere is up, one of your qqs will be good. , leave your WeChat ID and quit decisively to let the beauties in the group add you.

Fourteenth: Group pull and send gifts

That is to create a group yourself. There is a method of throwing a sieve in the emoticons. Throw a sieve and send gifts. In this way, everyone in your group Friends will invite their friends to participate so that you can add her friends' friends. This method is much better than sending trial items directly.

No.15: There are techniques for borrowing the power of celebrities

Everyone knows that celebrities are the most powerful when borrowing from celebrities. Sometimes they can recommend them to you, which may be better than yours. The effect of a busy month is even better. So we have to find a way to get these celebrities to help us promote, so how can we get them to help us promote? You can choose to write about some of these people's deeds. In short, try to write as much about his good qualities and how powerful he is in the article. Something like that. Also, remember to write down your WeChat ID in the article. After writing, submit it to major websites. Then we tried to find a way to add him as a friend and share it with his circle of friends. Everyone has a good face. When he sees you writing about him like this, he is very likely to recommend your article to his circle and his blog. If he recommends it to you, then you will be rich.

We try to find some celebrities who are blogging, because they all have the habit of blogging. The effect of celebrity recommendation is different from that of self-recommendation. Maybe you will become famous too. Anyway, write a few more, and if this doesn’t work, find someone else.

Type 16: Borrowing from self-media

Everyone knows that if we spread it through major media, the effect will be very good. I have published several articles on other webmaster websites before, which brought me more than 1,000 high-quality fans. Of course, these articles are relatively high-quality articles. Many friends will naturally add me and follow me on WeChat when they see that my sharing method is good. These fans are of the highest quality and they come here to admire you. So you might as well write some articles and publish them on other websites. You have to choose a good platform for publishing. Anyway, you can definitely go to the place where the most people go. And add your WeChat ID in multiple places in the article to prevent others from reprinting it and changing it to your own. If you add your WeChat ID to an article, few people will delete it. Many reposters will not look carefully at whether there are any advertisements in your article. If you don’t know how to write yourself, you can also go to foreign websites to find some excellent articles to submit. As long as your article is good, most people will publish it for you. But don’t look for articles that can be found everywhere and have been rejected by Baidu.

Type 17: Use good things to tempt

For example, we can find some good resources and publish them on some websites. Then write: xxx software, I don’t know if you need it. If you need it, you can add me on WeChat! Add a few screenshots of the software and publish it. Or share a part first. If you need more, you can add it via WeChat or something. I also have xxx and so on. This works really well if you can find some good ones. In fact, these resources should not be difficult to find online. You can find some useful software based on your industry.

Type 18: Tips for setting up QQ

When you are looking for QQ friends, in the search function, there are settings, that is, men and women can be set, and the region can be set. Set it up. , you can add it directly, and then import it into your WeChat.

Type 19: Add WeChat groups to each other

Create a few WeChat groups yourself, and then put the QR codes in the WeChat groups into the QQ group to absorb them. That means as long as you Put the QR code in the group and a lot of people will come in. At this time, if you have 4 groups and each group has 500 people, then you will have 2,000 people. You can also change groups with others and add people in the group after changing the group. No. In a few days, you will have 5,000 friends. But this method has the quantity but the quality is not high. You need to cultivate communication! If you don’t want to join the group yourself, you can also search for the WeChat group on Baidu and scan in

Type 20: Share good things + like them

Babytree, Mommy Help, etc., these mother forums publish some topics that mothers trust, such as diet and medical aspects, which are their most popular. For some issues that we are concerned about, we can share some experience and support and publish them. You can upvote your own posts or find some friends to upvote them, or more people in your team can discuss it together and upvote the posts to bring others in. Through This way builds trust with others. After establishing trust, we can talk about products in the next step. The effect will be relatively better. If we want to recruit some students for part-time jobs, when dealing with students, we should talk more about part-time jobs. Topic

No. 21: Forcibly adding phone numbers

I will tell you a way, that is, there are QQ groups that specialize in changing phone number resources. You can find them online. More, and then exchange resources for them. They usually need to exchange 10,000 to 20,000 phone numbers to exchange resources. If that doesn't work, you can agree with the courier company and sell hundreds of thousands of them. There are also China Unicom, China Mobile, and Taobao. There are many resources for selling a business.

Type 22: Add phone numbers randomly

This is a way to make something out of nothing. The first way is to buy some software that automatically searches for phone numbers, and the second way is to add it without spending any money. The operation of money is to create an excsl table. Everyone knows that the first few digits of each mobile phone number are the same in a certain area. Our mobile phone has 180 181 from 130 to 139. So how to operate it is to put the phone number The first seven digits are set to be the same, and we arrange the following four digits from 0 to 9, and then use the table to copy and paste to generate tens of thousands of them at once.

Third type: You help me, I will give you something

Use a software called Interactive, which can be downloaded on your mobile phone. If you want to organize some promotions , you can use this software to help you complete it. If customers want to buy your product after seeing it, they will give you your address, phone number, and name. If you don’t understand something, you can ask me after class. For example, even if you give something to someone else, you don’t have to give it easily. , it must be a conditional gift. It means forwarding a circle of friends, taking a screenshot for you, and then giving you a free trial worth the value. If you give it directly, it will be a dead giveaway. If you don’t believe me, you can give it a try.

Type 24: Information dynamic synchronization

That is, you add QQ groups, such as mom groups, beauty groups, skin care groups, add Wan groups, and add women in the groups, because Our WeChat ID is connected to QQ Space and Tencent WeChat. As long as you publish a WeChat advertisement, it can be synchronized to the space. A QQ account can add up to 2,000 people. If you buy a membership, you must pay attention to your account every day. There will be good people in QQ space who will ask!!

Type 25: Friends and relatives can also come in

That is to transfer your friends’ QQ friends or your relatives’ relatives and friends. To log into your own WeChat account, you can use your friend’s QQ account to bind your WeChat account, and all his friends will be yours. In the same way, you can also log in to your WeChat account on the mobile phone of your friend or relative. Yes, the friends on their mobile phones will attract you! Of course, the prerequisite is to communicate well with them.

Type 26: Software SMS Method

You can search for free SMS software on Baidu, or you can go to Taobao and buy one for a few yuan. , and then import the phone numbers you collected into the software and send them. For example, if you have an event or promotion, you can send it to them.

The twenty-seventh method: QQ group WeChat promotion method

Use ten QQs, be sure to use the sun number, each QQ will continue to join the group every day, and one QQ will only You can add 20 groups. Someone may ask what type of group to add? For the above materials, we have added groups of mothers, pregnant women, beauty and skin care groups, weight loss and slimming groups, breast enhancement and whitening groups from all over the country. In short, as long as women pay attention You have to join any group. The purpose of joining is not to post advertisements. For example, if I join the group of mothers, then I can post. Sisters, I followed a WeChat public account today, and there was an article written in it. This is the secret you have to learn about healthy eating for your baby. In this way, your official account has been successfully implanted into the group, and everyone will get real content to share. You said the group owner will kick you, and everyone will not think you are disturbing people by posting advertisements. You must vote skillfully. advertise.

Type 28: Search engine optimization method

Search engine website promotion method, this method may not be suitable for some newcomers, but I still have to write it down, because this method This method can quickly occupy the Baidu homepage position. Choose keywords that are relevant to your product. For example, I make facial masks, so I will use facial masks, skin care products, and cosmetics categories to expand keyword positioning and develop 1,000 keywords related to my industry. Each one Generate an independent marketing page for keywords, and then use technology to make cross-connections to quickly increase the weight. In this way, if you search for the keywords I set in the next half month, my website will be on the homepage. The Baidu index of these keywords is very high. , I don’t need to say more about the effect.

Type 29: Soft article promotion method

Write an article, or quote a good article, cleverly add your own WeChat ID and QR code, and then publish it to your own WeChat Public platforms and major product-related forums and post bars. The title of the article is key and must achieve the effect of consumers actively forwarding it.

Type 30: Blog website promotion method

Soft articles must have a place for publication. One is posted to forums and article sites, and the other is posted to blogs. One advantage of posting to blogs is that these third-party blogs have high weight, are easily indexed by Baidu, and rank high, such as Lu Songsong's blog.

No. 31: Media Promotion Method

Find news points and let traditional media, newspapers, TV, radio, etc., report it.

Type 32: Mobile APP promotion method

I believe that many people have not studied mobile APP promotion methods in depth. I recommend you some powerful APPs that you can try. Go in and do marketing promotions, Momo, Changba, Happy Mom, and various news apps.

Thirty-three: Promotion method of online news sources

Submit high-quality web pages, pictures, and posts to online news sites and aggregation websites. If you are recommended, your fans will increase dramatically. The prerequisite must be high-quality articles.

The 34th method: Forum website promotion method

For example, collect all high-quality female forums, register dozens of accounts for each forum, and set the signature to your own WeChat account Signal. Post popular content and like your own posts. Be careful to change your vest and publish controversial headline content. A good title is 100% of the success or failure of forum promotion. The forum mentioned here refers to the general forum, including guest books, forums, post bars and other places where netizens may gather.

Type 35: Video Promotion Method

Go to Baidu Video to find the Hunan Satellite TV promotional video materials for medical treatment, download them, and then use the software to add your WeChat ID and QQ account Implant it into the bottom of the video screen, and then set different keyword titles to upload these videos with your WeChat ID on major video websites. A keyword is a title to upload a video. In this way, if you have 1,000 keywords, you need to upload 1,000 videos. When users search for a certain keyword you set, your video will rank high, and others will see your WeChat ID and follow you. .

Type 36: Nickname promotion method

Whether it is QQ, WeChat, or forum ID, etc., if you are a certain brand, I suggest you change your name to the brand name + Real name.

Type 37: Mailing list website promotion method

It is to regularly or irregularly send female consumers information targeted at their possible needs.

Type 38: Word-of-mouth website promotion method

Create content well and let netizens take the initiative to spread your content source.

Type 39: Restrict content download promotion method

Didn’t we ask everyone to encrypt the prepared materials before? This is used here. If you want to get these contents, Yes, forward the content of my WeChat public account and follow my WeChat account to obtain the download password. This method allows him to help you spread the word for free and gain attention, killing two birds with one stone.

Type 40: WeChat recommendation and promotion method

Find some self-media marketing accounts. They all have free recommendations. They recommend a large number of accounts selling goods in the circle of friends every day. You can use it. The resource exchange method allows him to help you promote it for free, and at the same time, you have to help others promote it.

No. 41: Public account mutual promotion method

Find some WeChat public accounts that have the same target customer group as you and have a similar number of fans to form mutual promotion.

Type 42: Eluwaga Resource Website Promotion Method

You can put your own website in the audio and video files, especially in some video files that require a certificate to watch. In it, you can even pop up a website. Using this method, you can get hundreds of thousands of IPs by publishing a video file based on the latest movie release time, and the effect is absolutely first-class. The premise is that there must be a guide marketing single page. You can go to Taobao or Zhubajie and spend a little money to find someone to design one.

No. 43: Picture watermark promotion method

Spread your watermarked pictures through Weibo, Baidu Pictures, etc.

No. 44: Video source flash promotion method

Today’s video websites all provide external access interfaces. When other websites and blogs quote these videos, they directly promote the website and expand its influence.

Type 45: Submit to public platform aggregation website promotion method

Submit to some public account navigation platforms to increase your WeChat exposure, specifically which websites I I won’t say it anymore, lest anyone say that I do soft advertising

Type 46: Exchange friendship and mutual promotion method

Find some high-quality accounts to form a long-term friendship and mutual promotion, you After publishing an article, recommend him at the bottom, and he will also post your WeChat ID at the bottom of the article.

Type 47: WeChat Promotion Alliance Promotion Method

You can’t make a hero by fighting alone. After all, one person’s energy, time and intelligence are too small. Therefore, you must know how to borrow external force. Several people doing WeChat marketing work together to achieve publicity awareness. When promoting your own platform, you also use other platforms along the way. With the same labor, you get more harvest.

Type 48: Free resource promotion method

Provide free services to others, such as the materials prepared above, WeChat marketing materials, etc. Make the content you provide an indispensable marketing material for others. As time goes by, people will naturally follow you. And they are all high-quality agents.