Traditional Culture Encyclopedia - Travel guide - How to scientifically develop ice and snow tourism?

How to scientifically develop ice and snow tourism?

Understanding of Ice and Snow —— Based on the principle of ecological priority and people-oriented development

In order to promote the "cold resource" to become a "hot economy" at an early date, ice and snow will become Jinshan Yinshan at an early date. In 20 15, it was initiated by Heilongjiang, a major ice and snow tourism province, and seven provincial tourism organizations including Jilin, Liaoning, Beijing, Hebei, Inner Mongolia and Xinjiang jointly established the China Ice and Snow Tourism Promotion Alliance, and issued the Harbin Convention.

For the future of ice and snow tourism in China, Harbin Convention can be regarded as a kind of forward-looking development knowledge-ice and snow are treasures endowed by nature to human beings, which can nourish everything, strengthen our physique, enrich our aesthetics and give human beings spiritual tranquility, joy and enthusiasm.

China is the birthplace of human skiing, the temple of ice and snow art and the world ice and snow landscape. In 20 15, China made a promise: "Hosting the Winter Olympics will drive more than 300 million people in China to participate in ice and snow sports."

Tourism is duty-bound to prosper China's ice and snow culture, popularize China's ice and snow brands and promote national ice and snow tourism. This Convention is formulated with the unanimous consent of the founding members of China Ice and Snow Tourism Promotion Alliance.

First, cherish the ice and snow resources as much as your eyes. The development of ice and snow tourism should adhere to the principles of giving priority to protection, reducing damage, reducing pollution, rational management and civilized tourism, and develop pure ice and snow in a responsible and sustainable way.

Second, carve ice and snow brands like jade. In the promotion of ice and snow tourism, we should build a number of ice and snow tourism brands with international influence and market reputation, endow ice and snow with more cultural connotations, and push China ice and snow to the world.

Third, protect the ice and snow tradition like a protector. In the creation of ice and snow festivals, we should attach importance to the integration of local culture and national traditions, inherit the ice and snow lifestyles in different regions, and integrate natural ice and snow with rich humanities.

Fourth, promoting the art of ice and snow is like a dream. We will work together with Qi Xin to spread famous ice and snow art such as ice sculpture and snow sculpture to domestic and foreign countries, and create more beautiful ice and snow works, which will give people beautiful enjoyment and nourish people's hearts.

Fifth, care for ice and snow tourists like caring for their loved ones. Ice and snow are cold, but heartfelt enthusiasm and excellent service can give people warmth. We will strive to create a humanized ice and snow tourism service, so that tourists can feel the warmth of home during the cold journey.

By seeking, developing and creating diversified ice and snow landscapes with more visual impact, planning, organizing and creating more interesting and colorful ice and snow activities, the management level and service quality of ice and snow tourism will be continuously improved, so that ice and snow tourism will bloom like saussurea involucrata in the fertile soil of China tourism and become a brilliant flower welcomed by tourists and attracted worldwide attention.