Traditional Culture Encyclopedia - Travel guide - Service System Construction of Kunming China Kang Hui Travel Agency Co., Ltd.
Service System Construction of Kunming China Kang Hui Travel Agency Co., Ltd.
Chain operation:
While constantly improving the wholesale business system, "Kang Hui Tourism" actively develops "chain operation"-the construction of the marketing service system for direct customers. "Kang Hui Tourism" chain management system maintains a unified image, unified products, unified prices, unified services and network services, providing three-dimensional and multi-channel customer service for tourism consumers. Building a networked national direct selling service system is the concrete embodiment of "Kang Hui Tourism" being close to the market and customers, and establishing a "customer-oriented" marketing model, which is also the strategic goal of the long-term development of "China Kang Hui".
The slogan "Rely on yourself at home and go out to find Kang Hui" contains the brand appeal of "Kang Hui Tourism" to provide consumers with personalized attention and all-round tourism services, and it is also a deep embodiment of the business purpose of "Kang Hui Tourism"-"Customer First". "Kang Hui Tourism" chain management system advocates the service concept of "lifelong customers and lifelong friends", strives to establish a service brand, wins customers with mutual trust and long-term service, and finally wins in the fierce market competition.
Carry forward the past and forge ahead:
Since its establishment, "Kang Hui Tourism" has been determined to reform and innovate while carefully promoting the products of conventional overseas tours and domestic tours; A series of theme tourism and characteristic tourism have been launched one after another, which has established a good reputation for the brand development of "Kang Hui Tourism":
1996 During the Spring Festival, "Kang Hui Tourism" took the lead in launching the first China citizen to travel to Southeast Asia in chartered flight!
1999 National Day, "Kang Hui Tourism" launched the first chartered flight tour to South Korea, and successfully organized a delegation to the Netherlands to participate in the 45th World Table Tennis Championships!
At the beginning of 2000, "Kang Hui Tourism" successfully completed the observation and cheering activities of the German Bremen Music Festival, the All England Badminton Open and the Swiss, French and Swedish Badminton Series!
200 1, "Kang Hui Tourism" successfully planned and organized the first special line from Beijing to Phuket, chartered flight, and successfully organized the Salzburg Music Festival and Thailand's "Thousand People Banquet"-Mid-Autumn Festival Moon Tour!
In 2002, "Kang Hui Tourism" chartered flight organized a delegation to watch the World Cup in South Korea. In the same year, it also organized 1500 fans to go to Hong Kong to participate in the award ceremony of "Chinese song charts"!
In 2003, "Kang Hui Tourism" successfully organized and received the "Real Madrid" event in Beijing by using the national network system, which injected new vitality into the start and recovery of travel agency business after SARS. ...
..... The successful holding of the above-mentioned large-scale tourism activities has had a great impact on China's tourism market and created a precedent for the development of China's tourism market and the exploration of commercial forms. With the continuous opening of destination countries and the maturity of tourism consumption market, Kang Hui Tourism has been developing personalized and family-oriented lifestyle tourism, and leisure tourism products such as leisure travel, free travel and go on road trip have been enriched and customer service has been improved day by day. At present, "China Kang Hui" develops with the growth of "Kang Hui Tourism" brand. Through the establishment of high-quality personalized product system, networked market segmentation system and professional customer service guarantee system, we have provided more enthusiastic, thoughtful, safe, convenient, efficient and professional services to all sectors of society, and are committed to developing "Kang Hui Tourism" into the first brand of China Citizen Travel Agency Group.
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