What are the practical difficulties faced by tour guides?

In fact, this is a topic that freshmen majoring in tourism must talk about every year. Some people always say that the brand image of tour guides in today's society is not very good. Is there a development direction for learning and training? Or is there no future for tour guides to eat youth meals? Some people even say that tour guides are not very good at talking about goals? Does this situation exist? In fact, in a sense, this phenomenon exists, which is also the realistic dilemma faced by modern tour guides. Let's look at these dilemmas in detail.

1. The social image of the tour guide is not good.

The reality is that people often hear these negative comments about tour guides, such as how unscrupulous tour guides are, how tour guides cheat money, and what tour guides say should not be listened to. And every hot spot related to tour guides in the news media is basically negative information, while the positive news about tour guides has never been popular. For example, in the past, the video of insulting tourists on the Yunnan tour guide bus could have millions of broadcasts, while Wen Huazhi and other people who moved China to save the injured tourists only reported it in the news media and could not become a hot spot in the whole transportation network.

This is not to say how much the news media like to report the negative news of tour guides, but in essence people prefer to watch such negative news. The problem of tourism development is that there are problems at three levels: company, tour guide and tourists, but the price difference has always been paid by tour guide.

2. The income of tour guides is unstable.

One of the reasons why many children don't want to be tour guides is that they feel that the income from this job is unstable.

The first is periodicity. For example, the perfect scenic spot commentator in Qinhuangdao is still composed of basic salary+tour guide service+commission, and the salary structure is actually closer to a salesperson. The basic salary is generally 1 1000 yuan, or even no basic salary; Guidance services are calculated according to the number of working days, ranging from 0 to 500 per day; The commission comes from tourists' independent new projects and shopping inside or outside the trip. The characteristics of this kind of salary and welfare are that there is no money if you go to the group, and there is no money if you go to the group; Income from royalty is high, and income from royalty is low. This makes the tour guide's income-guaranteed housing insufficient, and it seems unstable without drought and flood.

3. The development space is narrow and the promotion space is small.

Most jobs in the world are owned.

Clear the relative path of development trend, such as HR, the general career development path is: personnel assistant-human resource supervisor-personnel supervisor-personnel department supervisor-executive vice president-manager. With the gradual promotion of the position, the salary rises steadily, and the hard and rough work that must be done by both hands is getting lower and lower.

But the tour guide is not. The career development path of tour guides is not: junior tour guides-junior tour guides-senior tour guides. Because it is not easy to update tour guides, even if you finally get a higher level of tour guide qualification certificate, the basic allowance for participating in tour groups may not be improved. The key depends on their working ability. It is better to bring more tour groups and sell more team tickets. Well, it's kind of like marketing. Therefore, the relative path of tour guide post is: junior and intermediate tour guide-leading a team or planning or changing careers.

As a tour guide, this job is quite busy, and I won't stay at home.

The uniqueness of tour guide work lies in leaving home to accompany customers to arrange trips, which makes it impossible for tour guides to go home every day in most cases. The journey is as short as 1 or 2 days and as long as 1 or 2 weeks, which will definitely lead to a decrease in the time for tour guides to take care of their families. This is why many tour guides prefer to reduce their income and switch to other jobs after their children get married and have children.

The above is the realistic dilemma faced by tour guides. Of course, to overcome these difficulties, not only the tour guides themselves need to overcome, but also the country needs to regulate the tour guide industry. If you want to prepare for the Tour Guide Certificate Examination, I hope candidates can make a good plan and carefully prepare for the Tour Guide Certificate Examination. For more information about the preparation, preparation skills and news of the guide card exam, please pay attention to the global quick questions in time, or go directly to the global online school to study the corresponding courses. There are many free resources for you to choose from.