Traditional Culture Encyclopedia - Travel guide - What are the implicit characteristics of tourism motivation?
What are the implicit characteristics of tourism motivation?
Implicit motivation may be influenced by individual psychological, social and cultural factors. For example, a person may choose to travel somewhere because they want to escape the pressure of daily life, but this motivation may not be reflected in their public statements. Similarly, the observer may only see the tourism behavior itself, but cannot accurately judge the intrinsic motivation of tourists.
Therefore, the implicit motivation of tourism makes it more complicated for us to understand the motivation of tourists. Understanding tourism motivation is of great significance for tourism destination marketing and tourism service design. Therefore, it is important to better understand tourists' motivation through research, observation and communication.
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