Traditional Culture Encyclopedia - Hotel accommodation - Matters needing attention in the transfer of Tsingtao beer distributor
Matters needing attention in the transfer of Tsingtao beer distributor
First, trademark transfer is more valuable. After registering a trademark, it needs to be promoted from scratch, and the initial value will be quite low. Trademark transfer is generally a recognized trademark in the market, which has a certain popularity and high value, and is convenient for buyers to establish their own brands in a short time.
Followed by the time of trademark acquisition. It usually takes one to two years to register a trademark, and the State Trademark Office has no accurate regulations on the time of trademark registration. Generally, trademark transfer only takes six to ten months, which saves more than half of the time compared with the trademark registration fee. For many buyers who need to own the trademark in a short time, this is a considerable time saving.
Then there is the success rate of trademark acquisition. The pass rate of registered trademarks is not high, and registering a new trademark is a process from scratch. It is difficult to guarantee that there are similar trademarks in the Trademark Office or in the market. If the Trademark Office finds an urgent approximate trademark, it may lead to unsuccessful trademark registration. Compared with trademark registration, the risk of trademark transfer will be relatively small.
Tsingtao Brewery mainly introduces:
Tsingtao Brewery is produced by Tsingtao Brewery Co., Ltd., whose predecessor was state-owned Tsingtao Brewery. Founded by British and German businessmen in 1903, it is one of the earliest beer production enterprises. Official sponsor of the 2008 Beijing Olympic Games, ranking among the top 500 brands in the world.
Tsingtao beer is brewed from high-quality barley, rice, hops and Laoshan mineral water with moderate hardness and sweetness. The original wort concentration is 12 degree, and the alcohol content is 3.5 ~ 4%. Liquor is clear and transparent, light yellow, innocent in foam, delicate and lasting.
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