The Historical Evolution of Harbin International Ice and Snow Festival in China

During the first Ice and Snow Festival, some original ice and snow activities such as Zhao Lin Park Lantern Festival (11th), mass ice sculpture competition (4th), international ice sculpture performance (2nd), and ice sail riding, sledding, sledding and winter swimming performance in Jiang Shang Ice and Snow Sports Park were all promoted. In addition, some new activities have been added, such as the first group wedding on ice, Harbin, Mudanjiang, Jiamusi and so on. Provincial and municipal news organizations also held an ice and snow pen meeting, an ice and snow photography contest and an ice and snow essay contest.

In a month, the first Ice and Snow Festival received more than 2 million tourists from home and abroad, including 24 countries and Hong Kong and Macao tourists10.2 million, an increase of 60% over the same period of last year, and the foreign exchange income from tourism increased by 84.5% over the previous year.

The first fair of scientific and technological achievements and products of the Ice and Snow Festival attracted nearly 10,000 people from more than 20 provinces and cities across the country, with more than 60 transactions/kloc-0, with a transaction amount of nearly 2 million yuan. More than 500 news organizations at home and abroad published more than 500 news articles (pictures) reflecting Harbin Ice and Snow Festival. (2008)

The 24th China Harbin International Ice and Snow Festival with the theme of "Ice and Snow Olympics" opened on June 5th, 2008. As a famous ice and snow tourist city, Harbin will participate in, contribute to and bless the Olympic Games with its magical and beautiful ice and snow world.

The 24th China Harbin International Ice and Snow Festival mainly focuses on ice and snow art, ice and snow sports, ice and snow culture, ice and snow trade, ice and snow tourism and other activities, lasting for more than two months, with more than 0/00 events held/kloc.

The 24th Ice and Snow Festival will show the world Harbin's exquisite ice and snow art, with Harbin Ice and Snow World, Sun Island Snow Expo and Harbin Ice Lantern Garden Party as the highlights. The main scenic spot of the 9th Ice and Snow World is dominated by Olympic history and culture and Beijing's representative buildings, such as Qianmen, Tiananmen Square, Millennium Monument, Olympic symbols, etc. The theme of the Olympic Games is expressed by ice scenery and snow sculpture. The 40-meter-high Olympic Christmas Tower still holds the record of the world's tallest ice building.

The organizing committee of Sun Island Snow Expo teamed up with French designers. The planned amount of snow and ice is the highest in history, with a total amount of 6.5438+0.2 million cubic meters and a total amount of 6.5438+0.0 million cubic meters, which is the highest in the history of the Snow Expo. (20 10)

The 26th China Harbin International Ice and Snow Festival, a popular tourist city in winter, will open on 10+65438 on October 5th. Harbin Ice and Snow Tourism Festival is co-sponsored by National Tourism Administration, Heilongjiang Provincial People's Government and Harbin Municipal People's Government. With the theme of "Ice and Snow Celebrate Prosperity and Share in Harmony", Fan Bingbing, a famous actor, was hired as the image ambassador to launch five sections and hundreds of activities, including ice and snow art, ice and snow culture, ice and snow tourism, ice and snow sports and ice and snow trade. Zhang Shaoliang, Vice Mayor of Harbin Municipal Government, introduced the characteristics and image of Harbin, as well as the characteristics and achievements of the Ice and Snow Festival, and invited tourists from the capital and domestic foreign guests to enjoy the magical charm of ice and snow in the "Ice City". Yang Jie, director of Harbin Tourism Bureau, introduced the general situation and main features of the 26th Ice and Snow Festival.

Highlight artistry

1 1 The theme of Harbin Ice and Snow World is "Ice and Snow Architecture, Meet the World Happily". The 22nd Sun Island Snow Expo highlighted the elements of China, and determined the theme of "Snow Dance Sun Island, Happy China Tour". The theme of the 36th Harbin Ice Lantern Art Garden Party and Harbin Disney Ice and Snow Garden Party 20 10 is "Disney's Story". The ice concert of the soul of ice and snow will be staged in Volga Manor, which is full of Russian cultural sentiment.

Highlight resource advantages

Conditions and facilities of the ski resorts around Harbin 14 S have been improved. We will launch four skiing theme months, including warm-up skiing month in early winter, skiing month with fever in late winter, golden skiing month in Spring Festival and vigorous skiing month in spring.

Highlight economic and trade cooperation

The Ice and Snow Festival will host the Ice Expo, the 9th China Yabuli Entrepreneur Annual Meeting, the China Winter Sporting Goods Expo and the China Winter Tourism Expo. Robert mundell, the father of the euro, will also cooperate with Harbin Mundell Economic Development Forum for the first time.

Highlight participation

The Ice and Snow Festival will launch the first brand-new ice and snow entertainment scenic spot with the theme of participation-Harbin Volga Ice and Snow Park. With the theme of "Gathering in Volga, Ice and Snow Boundless", the first Volga Winter Fun Festival and Volga "Winter of Music" were founded, and activities such as cross-country skiing, ice and snow winter camp, and tug-of-war competition for ice and snow expansion training were carried out. (20 1 1 year)

Holding time: 20111.5-2.17 (15th day of the first lunar month).

Theme: Happy Ice and Snow Passion City

Summary of the 27th Harbin Ice and Snow Festival: Make the whole city of Harbin a big ice and snow scenic spot. It is understood that this ice and snow festival highlights the combination of urban culture and ice and snow culture, and will turn the whole city of Harbin into a big ice and snow scenic spot. Building large-scale ice and snow landscapes at 23 important nodes in cities such as airports, railway stations and urban exits; Construction of ice and snow theme landscapes and sketches in 8 important streets and main squares in urban areas; Decorate lights to illuminate the landscape of main streets, squares, rivers and buildings.

Demonstrate artistry and show the charm of the world ice and snow art center city

On October 5th, 65438/kloc-0, tourists visited the world of ice and snow. On the same day, the 27th China Harbin International Ice and Snow Festival officially opened in Harbin Ice and Snow World. The theme of this year's Ice and Snow Festival is "Happy Ice and Snow, Passionate City", which lasts for three months and will present an "ice and snow feast" for the citizens and tourists of Ice City. As one of the three major ice and snow theme scenic spots in the Ice and Snow Festival, the area of the ice and snow world scenic spot in that year expanded to 600,000 square meters, twice the original scale. LED low-carbon light sources are widely used in scenic spots, and "Ice and Snow Music Light Show" is staged to create a dreamy ice and snow neon world.

This ice and snow festival will improve the quality of ice and snow landscape construction and activities, and show the charm of the world ice and snow art center city. The main scenic spots should define the theme, highlight the artistry of ice and snow, create high-quality, large-scale fine products, achieve "seeing fine products and visiting scenic spots", and enhance the ornamental, artistic and shocking power of scenic spots.

Ice and Snow World will deepen its cooperation with international brands such as Disney, and will move from its current site to the north of the west of Sun Island, with an area of 600,000 square meters from the original 200,000 square meters. Efforts will be made to improve the artistic level of ice and snow landscape, build a world-class brand, and add large-scale ice and snow live performances such as "Linhai Xueyuan", "Moulin Rouge" and "Cool Large Ice Show".

With the theme of "reproduction, innovation and development", the Ice Lantern Festival will show the artistic level of top ice sculptures in ice and snow gardens. Snow sculpture Expo will cooperate with Italy to build an Italian-style boutique park to show the artistic charm of world-class snow sculpture in rich forms. Highlight entertainment and create a happy atmosphere for the participation of the whole people. The Ice and Snow Festival will highlight entertainment and create a happy atmosphere for all people to participate. Through colorful entertainment and participatory activities, let the general public and tourists experience the happiness brought by ice and snow.

Innovate ice and snow activities, build a platform for citizens and tourists to participate in ice and snow activities, and launch mass participation activities such as Songhua River Ice and Snow Happy Valley, ice and snow theme performance, ice and snow into the community, ice and snow carnival, hot air balloon flying over the ice and snow festival, and cross-country skiing experience. Major scenic spots will also focus on recreational and participatory project construction. From the Songhua River Flood Control Memorial Tower to Jiuzhan, a 10,000-meter Songhua River ice and snow amusement corridor will be built, theme areas and ice and snow amusement areas will be set up, and free ice and snow entertainment projects for citizens and tourists will be launched. This activity will last from the opening ceremony of the 201.01.05 Ice and Snow Festival to February 17. Highlighting internationalization, all kinds of ice and snow activities are wonderful.

In terms of ice and snow culture, 20 1 1 Harbin Global Ice and Snow Wedding Celebration and the 27th International Ice and Snow Collective Wedding, the 4th "Love of Ice and Snow" International Youth and Children Variety Competition, the 23rd Dance Hundred Flowers Competition for the Elderly, the 15 Book Fair, the 20 165438 New Year Concert, and 2065438.

In terms of ice and snow sports, the International Ice Hockey Invitational Tournament, the Asian Ice Hockey League, the 4th Harbin International Amateur Badminton Invitational Tournament, the Harbin International Winter Swimming Invitational Tournament and the opening ceremony of the 27th Ice and Snow Park, the 201Harbin Million Youth Ice and Snow Activities, the launching ceremony of Harbin National Ice and Snow Activities, and the Harbin Family Fun Ice Games.

In terms of ice and snow economy and trade, the 27th Ice and Snow Festival Economic and Trade Fair, the signing ceremony of the 27th Ice and Snow Festival cooperation project, the 9th annual meeting of China Entrepreneur Forum, Harbin International Ice and Snow Covenant, high-end ice and snow sports forum and other activities were held. The 29th China Harbin International Ice and Snow Festival is co-sponsored by China National Tourism Administration, Heilongjiang Provincial Government and Harbin Municipal Government, and will open on June 5, 2008. The theme of this year's event is "Happy Ice and Snow World in the City", which aims to highlight the idea that the beauty of ice and snow is everywhere and the charm of a happy city is endless. At that time, there will be five sections of ice and snow culture, ice and snow art, ice and snow tourism, ice and snow sports and ice and snow trade, and more than 100 activities, aiming at creating an ice and snow carnival and a winter carnival with outstanding local characteristics, outstanding cultural taste, outstanding ice and snow charm, participation, experience, artistic appreciation and international integration.

Opening day:

Tens of thousands of citizens "ice city tour"

As the highlight of the Ice and Snow Festival, the opening ceremony of the 29th China Harbin International Ice and Snow Festival will be presented in costumes on 2065438+2003 10/5. On this day, Harbin will be full of songs, and all districts will organize citizens to carry out activities. After that, all skating rinks will be open for free. Songhua River Ice and Snow Paradise and Ice and Snow Happy Valley will welcome guests at the same time. They can not only participate in dog sledding, snowmobiles, ice slides, skating and other interesting activities, but also enjoy exciting winter swimming performances.

Whenever night falls, the activity of "People Traveling to the Ice City" will climax again and again. At this time, 10,000 ice lanterns will bloom in Harbin, and tens of thousands of citizens will take to the streets, singing and dancing, dancing yangko and setting off fireworks and firecrackers to warmly welcome Chinese and foreign guests with a grand "Ice City Tour". Around 19 that night, Harbin Ice and Snow World officially opened. The large-scale fireworks display will illuminate the banks of Songhua River, push people's interest in enjoying ice and playing with snow to a climax, and also push the whole opening ceremony to a climax.

City streets:

Create a sightseeing route for the ice and snow festival

During the Ice and Snow Festival, Harbin dressed up the whole city as a fairy-tale world of ice and snow, forming a snowy atmosphere of "the city is a scenic spot, and the scenic spot is a city", highlighting the characteristics of Harbin as an "ice city".

The "Ice and Snow Festival Boutique Sightseeing Route" will be built for the first time in the central city, with 58 ice and snow landscapes and 26 ice and snow landscape streets decorated. Starting from nangang district Convention and Exhibition Center and ending at Songbei Ice and Snow World, the ice and snow landscape is combined with lighting and architectural art along the way to present an ice and snow landscape corridor across Songhua River for tourists. Walking on the streets of Harbin, citizens and tourists can see snow sculpture and ice sculpture group exhibitions with the theme of "Snow Dancing and Snow Singing" and "Colorful Ice Streams", and they can participate in ice sculpture DIY, figure skating and snowboarding in the newly-built ice and snow experience area with the theme of "Go Forward". The Harbin municipal government has also built four free skating rinks in four main urban areas, and a 10,000-meter ice and snow Happy Valley will be built on the Songhua River.

Ice and snow wind: the whole people play with ice and snow

In the sports activity section, this year's Ice and Snow Festival decided to hold Harbin Taiji Chuan International Invitational Tournament, Harbin Seventh Ice and Snow Cross-country Car Race, Harbin Sports Dance International Invitational Tournament, International Ice Hockey Invitational Tournament, Asian Ice Hockey League, International Snow Skiing Series Tournament, Harbin International Winter Swimming Invitational Tournament, 20 13 Harbin Million Teenagers Going to Snow and Ice, and Heilongjiang Snow Cup International Football Tournament.

In terms of ice and snow culture, in addition to holding ice and snow collective weddings, film festivals, animation exhibitions and other activities, there will also be 50 years of ice and snow retrospective essays and photo collection activities.

Ice and Snow Trade: Holding the First Cold Expo

During the Ice and Snow Festival, Harbin will hold the first Cold Expo, which will open on the same day as the Ice and Snow Festival. This will be a cold cultural event integrating economy, trade, tourism, history, folklore, art, sports and forums. During the Ice and Snow Festival, the 13th annual meeting of China Entrepreneur Forum and the 20 13 Ice and Snow Conference will be held, and foreign ambassadors to China, representatives of international sister cities, representatives of overseas Chinese and entrepreneurs will be invited to Harbin for exchanges and cooperation.

Ice and snow tourism: the travel agency chartered a flight to Kazakhstan to win 10,000 yuan.

In this year's Ice and Snow Festival, Harbin will launch many excellent tourist routes, such as ice and snow sightseeing tour, ice and snow experience tour, skiing holiday tour, European customs tour, historical and cultural tour, northland scenery tour and so on. , carry out passionate and colorful ice and snow tourism activities, hold ice and snow carnival, Harbin Beidahuang ice and snow carnival, the 29th international ice and snow collective wedding in Harbin, China, and the final of Miss World Tourism 20 13 in Heilongjiang.

At the press conference, the Harbin Municipal Government also issued the "Harbin Ice and Snow Tourism Charter or Special Train Incentive Measures", which awarded 1 10,000 to 20,000 yuan to tourism enterprises in Harbin. At the same time, in order to promote the ice-snow special line tourism from Beijing and Tianjin to Harbin, Harbin also signed an agreement with Beijing and Tianjin to transport tourists, so as to prosper Harbin's tourism economy.

Theme scenic spots: each has its own ingenuity and splendor.

Ice and snow world: fun all day long.

The 14th Harbin Ice and Snow World has built nine scenic spots with the theme of "Fantasy Forest and Snow Field, Magic Ice and Snow Animation". Comprehensively upgrade the ice and snow live performance of "Linhai Xueyuan" to provide visitors with a visual feast of the ingenious combination of black soil culture and ice and snow culture in Northeast China; Increase the "Ice and Snow Animation Carnival" activities and interactive experience projects of tourists' animation games, build a world-class ice and snow animation paradise, launch a live-action version of the "Angry Birds" large-scale game, and innovate the ice and snow European show song and dance performance and the "Cool Harbin" large-scale ice acrobatic performance project; More than 30 participating activities such as skiing and international ice sculpture competition were carried out to meet the needs of daytime tourists.

Snow Expo: Six Scenic Spots Playing Snow Fun Music

With the theme of "Snow World, Snow Dream" and the main line of "A Movement to Interpret the Dream World with Snow", the 25th Sun Island snow sculpture Art Fair will build six scenic spots, including dream prelude, time March, sonata of life, waltz in prosperous times, happy rhapsody, romantic serenade and three snow sculpture competition areas. Theme activities such as animation carnival parade and snow sculpture DIY will be held, and activities such as yangko, stilt performance, shadow play and retrospective exhibition of previous snow sculpture boutiques will be added to welcome tourists through eight sections of "celebration, interaction, nationality, participation, history, brand, memory and taste of the year".

Ice Lantern Garden Party: Five ice sculpture competitions are splendid.

The theme of the 39th Ice Lantern Art Garden Fair is "Impression of Ice and Snow in Europe in Harbin", and eight scenic spots including "Impression of the East, Memory of Riverside, Beautiful Scenery of the Western Regions, Spanning Times, Wonderful Ice Art, Coastal Feelings, Youth Art Competition and Happy Valley for Children" will be built, and five ice sculpture competitions including Harbin International Ice Sculpture Competition in China will be held.

Ski vacation: Yabuli is equipped with professional coaches free of charge.

More than 40 ski resorts around Harbin can meet the needs of skiers at different levels. Club med, the world's largest holiday chain group, built a ski resort in Yabuli, with 18 well-designed ski trails, equipped with professional ski instructors from France, Japan, Switzerland and other countries for free, and adopted the "all-inclusive" mode to provide free airport transportation for tourists.

Urban ice and snow:

Ice and snow entertainment world debut

During the Ice and Snow Festival, Harbin Volga Manor held cross-country skiing festival, Volga Christmas Eve, New Year's Day Carnival, Ice and Snow Winter Camp, New Year's Reunion, "Love Volga in Ashe River" and other activities with the theme of "Ice and Snow Volga European Style Tour".

The first Harbin Ice and Snow Entertainment World is a newly launched ice and snow experience scenic spot. It is located in Harbin amusement park. With the theme of "Ice and Snow Amusement Park and Happy Carnival", we will build snow, snow castle, snow sculpture, igloo, ice tree hanging, ice and snow cartoon characters, and carry out activities such as pumping ice and playing sledge.

The first Harbin Ice and Snow Car Dream Park is also an innovative ice and snow experience project. Located in Harbin Ice & Snow World Circuit, with winter car driving on ice as the main content, it held ice & snow car driving training camp, ice & snow car stunt performance, the first ice & snow car driving control skill competition, the 12th Songhua River International Ice & Snow Car Challenge and the 7th China-Russia car championship.

ActivityNo. Activity Name Activity Location 1 Mass Cultural Performance in Main City 2 29th China? Opening ceremony and reception of the 29th China Harbin International Ice and Snow Festival. Harbin International Ice and Snow Festival Ice City Tour Shangri-La Hotel-Songhua River Highway Bridge-Songbei Avenue-Ice and Snow World 4 th 14 th Harbin Ice and Snow World Opening Ceremony and Live Performance of "Linhai Xueyuan" 5 th Cold Expo Harbin International Convention and Exhibition Center 6 th Harbin Ice and Snow Happy Valley Flood Control Memorial Tower 7 behind Songhua River