Responsibilities of Public Relations Manager (Hotel)

Responsibilities of Public Relations Manager (Hotel)

Job responsibilities of public relations manager (hotel), the position of public relations manager in the current enterprise is becoming more and more important, and its role in the enterprise is also very big, so let's take a look at the job responsibilities of public relations manager (hotel).

Responsibilities of PR Manager (Hotel) 1 1. Fully understand and master market information, and make market analysis and forecast. Understand and master the business situation of peers, collect business information, report to the general manager, and make economic decisions on the basis of establishing reliable commodity sales.

2. Organize and implement the business development and commodity sales activities of the hotel, establish and improve the reputation of the hotel, and make the hotel products have a good market.

3. Responsible for business negotiation, formulating and initialling agreements and contracts. Accept the business of booking rooms, banquets, renting meeting places or entertainment places by individuals or units.

4. Organize and participate in VIP reception, and tell relevant departments about their situation. Introduce the hotel to the guests in detail, understand their actual needs and try to satisfy them.

5. For large-scale activities, send congratulatory messages, congratulatory letters or New Year cards to units and individuals, old customers and regulars who have business contacts, or invite them to participate in celebrations or commemorative activities organized by the hotel.

6. Visit long-term guests, institutions, companies, agents, factories, shops, propaganda departments, etc. Always ask for their opinions, keep close relationship with them, and hope to get their support in business.

7. Be warm and friendly to the guests, carefully introduce the situation to the guests and give them the best impression.

8. Seize the opportunity to carry out public relations activities, such as publicity at cocktail parties, banquets, tea parties, trade fairs, symposiums, commemorative meetings and other social activities.

9. Responsible for collecting and accumulating hotel information, sorting out and compiling information.

10. Organize the compilation, photography, video recording, printing and publicity of hotel publicity materials, establish good relations with the publicity and press, and obtain their support and help.

1 1. Check the billboards and signboards of the hotel for errors, whether the handwriting is correct, clear and beautiful, whether the design of the billboards is elegant and whether it conforms to the style of the hotel. If unqualified (wrong, dirty and old) is found, it should be replaced in time.

12. Establish public relations sales business files for easy reference.

13. Responsible for ideological education and training of subordinates.

14. Complete other tasks assigned by hotel leaders.

Responsibilities of Public Relations Manager (Hotel) 2 Responsibilities of Hotel Public Relations Sales Manager Responsibilities of Hotel Public Relations Sales Manager Under the leadership of the general manager's office, he is responsible for hotel market development, customer organization and sales of hotel goods.

1. Regularly analyze market trends, characteristics and development trends, comprehensively consider economic benefits and social benefits, formulate market targets, hold marketing seminars under the organization of the general manager's office every quarter, negotiate with front-line business departments to formulate quarterly sales opinions, report them to the general manager for approval, and organize their implementation according to instructions.

2. Visit customers frequently, get first-hand information, and review the visit records of mature companies and new companies submitted by sales staff. According to market changes, provide relevant information for sales seminars and make continuous improvement.

3. Coordinate the relationship between departments and strengthen horizontal communication and cooperation.

. 4. Review the annual (semi-annual) plan and annual (semi-annual) work submitted by the sales team, reservation center and art group.

5. Draw up the annual (semi-annual) work plan and annual (semi-annual) summary of the department.

6, review the planning scheme of special service activities, organize and supervise the work of employees. Reasonable deployment and use of internal staff, mobilize the enthusiasm of employees, improve the efficiency and level of employees.

7. Sign preferential housing agreements, travel agency housing price agreements and various cooperation agreements, subscription contracts and advertising service agreements.

8. Review the work report and reply to relevant instructions.

9. Check the promotional articles published by the hotel.

10, co-ordinate the implementation of public relations and publicity work inside and outside the hotel.

1 1. We strive to establish the best image of the hotel in front of the public through reception, visits and news media.

12, do a good job in the promotion and publicity activities of various departments internally, manage the art production, and realize the publicity goal of hotel management.

13, receiving important guests, such as VIP.

14. examine and approve the application form for art design, organize and supervise the artists to design and produce art, review the product quality, and maintain the style and reputation of the hotel.

15. Hire and supervise advertising professionals to complete and review major works of art, such as the layout of main banquet venues and large-scale advertisements.

16, responsible for the overall planning and monitoring of hotel service identification and traceability.

17. Follow up the important reception, venue layout and scene atmosphere in the museum. 18, prepare the gift plan, report it to the general manager's office for approval, and implement it according to the examination and approval.