Traditional Culture Encyclopedia - Photography and portraiture - Brand introduction of all mankind 7

Brand introduction of all mankind 7

7 For All humans was founded in 2000 in Los Angeles, California, USA, completely rewriting the history of cowboy fashion. This pair of jeans, born with a "luxury" aura, broke people's traditional understanding of jeans and stood shoulder to shoulder with high-end fashion brands with luxurious and sexy star temperament. Insulated from ordinary mediocrity, it naturally belongs to the red carpet of fashion street shooting, modern parties and even major award ceremonies. Jeans for all mankind are the favorite choice of entertainment stars and fashionistas in Hollywood and China. They and their 7 for all humans are often captured by street photographers and appear in major fashion magazines.

7 For All humans has been constantly innovating in fabric application, tailoring and handcraft, which is impressive and won warm admiration. During the 0/3 years since the brand was founded, it has always maintained geometric growth, and has also made remarkable development in casual wear, men's wear, children's wear, shoes and accessories.

7 is the driving force of the fashion industry for all mankind. Through innovation, cooperation and partnership programs, it has promoted the continuous progress of its high-end denim fashion. On 20 12, "All Mankind 7" invited james franco, a Hollywood movie star, to be the director of advertising blockbusters and series films, which was full of creativity and challenged the limits from conception to shooting. 7 For All humans has become one of the international brands, with more than 65,438+000 retail stores in North America, Europe, Asia and the Middle East. In addition to specialty stores and online sales, all mankind 7 has also entered high-end department stores and boutiques around the world. In the second decade of the brand, all mankind 7 is still the leader of the high-end denim fashion industry; As a brand combining creativity and fashion, 7 For All humans will constantly improve itself and lead the high-end denim fashion industry to a new peak.

In 2008, Wharton International Group introduced the brand to Greater China. In July of the same year, it opened its first store in Hong Kong. In May of 2009, it entered the mainland market of China and successively entered first-and second-tier cities such as Beijing, Shanghai, Hangzhou, Wuhan, Shenyang, Chongqing, Zhengzhou and Shenzhen. At present, there are more than 30 stores in Greater China (mainland, Hong Kong, Macao and Taiwan).