Traditional Culture Encyclopedia - Photography and portraiture - Low prices tempt secondary consumption. Don't fall into the consumption trap when taking wedding photos in the Olympic year.
Low prices tempt secondary consumption. Don't fall into the consumption trap when taking wedding photos in the Olympic year.
A few days ago, Ms. Liu, a consumer, saw that a wedding photography building in the city was engaged in preferential reward activities, so she chose the package of 1800 yuan and paid the deposit of 800 yuan. When she came to take photos as scheduled, she found that the wedding dresses provided in the package were not only small in quantity and outdated, but also in poor sanitary condition. The studio strongly encourages her to choose other styles, but it costs extra. Ms. Liu had no choice but to spend money to rent a wedding dress. When I picked up the photo, I was told that if I wanted the negative, I had to pay extra copyright fees, otherwise the negative would be handled by the studio. In the end, Ms. Liu paid more than 3,000 yuan to the photo studio, that is, 1300 yuan when signing the contract. From beginning to end, she felt led by the nose.
Marriage is a major event in life, and taking wedding photos is a major commemoration of life. Consumers' Association of Heilongjiang Province reminds consumers that when taking wedding photos, they must look carefully and ask more questions to avoid falling into the consumption trap. According to relevant sources, the traps of wedding photography mainly include: First, luring consumers to pay a deposit with a low-priced "preferential package". The wedding photo studio has launched various "discount packages" such as free makeup and wedding dresses to attract consumers, but the service staff of each item and the possible additional "secondary consumption" will not easily tell consumers. Inexperienced consumers often feel that the "preferential package" is affordable, and it is easy to sign a contract and pay a deposit, thus falling into the first trap set by the photo studio.
The second is to induce consumers to "secondary consumption". Including high-priced cosmetics that consumers are afraid of unsatisfactory results in makeup services: the wedding dresses in the "discount package" belong to the "non-VIP area", and each wedding dress in the "VIP area" has to pay a rental fee of several hundred yuan; When selecting photos, the staff will encourage consumers not to limit the number of photos, and each photo will cost tens of yuan, which makes the final payment greatly exceed the budget.
Third, the sanitary condition of the wedding photo studio is worrying. At present, China's current laws and regulations do not require wedding photo studios to apply for a "health permit", which makes the health supervision of wedding photo studios a "vacuum zone" to a certain extent. Individual wedding photo studios lack service awareness and responsibility awareness, and wedding dresses cannot be disinfected by one guest, which seriously threatens the health of consumers. The cosmetics provided by some photo studios have been reused by many people, and some even have products with no production batch number and production date, which leads to some skin allergic symptoms such as redness, desquamation and itching after makeup.
In order to avoid unnecessary economic losses, Heilongjiang Consumers Association reminds consumers to choose a formal wedding photography shop with good reputation, and have a detailed understanding of the possible costs of the whole shooting process and post-production of the studio, and shop around; Both parties must sign a written contract, specify the service standards and fees, and stipulate the responsibilities. The deposit shall not exceed 20% of the total price at most. After the deposit is paid, all the charging documents should be kept to provide evidence for future rights protection; Pay attention to sanitary conditions, and it is best to put on your own close-fitting clothes before wearing a wedding dress. Conditional consumers should bring their own cosmetics to prevent the spread of diseases. Once the photo studio fails to fulfill the agreement and commitment, it can complain to the consumer association or the relevant administrative organs to safeguard its legitimate rights and interests.
The Consumers Association of Heilongjiang Province also appealed that wedding photo studios should operate in good faith, standardize services, take the initiative to assume corporate social responsibilities and protect the legitimate rights and interests of consumers; The government should improve the construction of regulatory laws and regulations for the photography industry, strengthen the supervision of the photography industry, and severely crack down on illegal activities such as false propaganda in wedding photo studios, so as to create a safe, harmonious and comfortable consumption environment for consumers.
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