Unit lantern festival activity plan

In order to ensure the effective development of activities, it is often necessary to prepare activity plans in advance. Activity plan is a business plan that defines the time, place, purpose, expected effect, budget and method of the activity. How should the activity plan be made? The following is the plan of Lantern Festival activities organized by me (selected 6 articles), which is for reference only and I hope it will help you.

Unit Lantern Festival activity plan 1 1. Activity time:

February 10-20, xx

Second, the activity content:

1, shopping for jiaozi:

From February 26th to 28th, one-time shopping in 68 yuan (Juxian, 58 yuan and Junan stores) presented 1 bag (500g) of Miss Tangyuan in 5 yuan. Only two bags are sent for a single receipt, and 200 bags are sent every day while stocks last.

2. Guess the activities of lantern fans:

In February 16-2 1, fans will be hung in the store. If you guess correctly, you will get a beautiful gift worth 3 yuan. Prepare 200 fans every day until you finish guessing.

3. School gas station:

During the Lantern Festival, not far from school, various school supplies, daily necessities, schoolbags, sports and other promotional activities shocked the price. Student clothing, casual clothing and other winter clothing promotion.

Promotional gifts Balloon: Colors: red, pink, yellow, blue, green, purple, orange, gold, black and white. Logo, pattern, publicity language, address, telephone number and congratulatory message of printing enterprises and merchants. Balloon, as a new economic advertising carrier, is deeply favored by its irreplaceable affinity, colorfulness, popularity and low price, with excellent advertising effect and instant information feedback. Suitable for decoration, arrangement and display in enterprises, real estate companies, training schools, advertising and promotion activities, festivals, anniversaries, celebrations, exhibitions, wedding banquets, birthdays and other occasions. It is also equipped with balloon poles and hats. The products are low in price, high in quality and beautifully printed. Welcome customers to inquire. You can't throw away the advertising balloon! It can make your advertising trademark and address phone like flying into thousands of households, across the streets, everyone knows! Achieve the effect of advertising! Balloon distribution plan and location: Cogan

According to the customer's designated places, such as cities, counties, districts, streets, parks, communities, stations, shopping malls, supermarkets, schools, hospitals and other surrounding areas, manual distribution or giving to everyone. Advertising balloons: advertising balloons for fast food restaurants, gift balloons for western restaurants, hotels, restaurants and guesthouses, advertising balloons for bars, advertising balloons for cold drinks shops, advertising balloons for teahouses, advertising balloons for parks, advertising balloons for children's playgrounds, advertising balloons for clubs and karaoke gifts.

Advertising balloons can be printed with various brand names, advertising words, celebration slogans, corporate addresses, telephone numbers, etc. on the balloon surface. Advertising balloons can be distributed and given away at the opening ceremony, anniversary, merchandise promotion and wedding.

Compared with the high advertising cost, advertising balloons show the effect of low input and high return. As long as you spend 1-2 cents, your company's popularity will become a household name, that is, it is economical!

Unit lantern festival activity plan 21. introduction of activities

Purpose of the activity: to enrich employees' spare time life and create a warm, festive and peaceful holiday atmosphere.

Activity time: 9: 00 a.m. ~12: 00 a.m. on the day of 20xx (week-13th day of the first lunar month).

Venue: Company compound

Object-oriented: all employees of the company (including retired, retired and dispatched workers). You must collect the game ticket in person, and your name is printed on the game ticket. No one else can collect it on your behalf.

General rules of activities: participate with game tickets. Each person has a ticket with game items printed on the ticket face, and must participate in it in person, otherwise the staff will not participate in the game; After each activity, the staff will tick "√" in the box behind the activity, indicating that the activity has been participated and can participate in other game activities. Game events are not selected by serial number, but can be selected by themselves to participate in the stop.

Organizer: the company's trade union co-organizer: Party-mass Work Department.

Second, the activity preparation

(1) Pre-preparation:

1, screen out suitable games or activities and staff.

2. Determine the division of labor according to the nature and scale of the selected game.

3. Hold a staff meeting to determine the specific division of labor. Give them enough time to prepare.

4. The person in charge of each working group should keep abreast of the situation and respond quickly to help solve any problems.

(2) Site layout, material preparation and specific division of labor:

1. Zhang X, Xiao X and Chen X are responsible for game props and prizes.

2. Game coupons (on-the-job employees 352; Return 3 sheets)

3. Retirement116; 33 dispatched workers; * * * 538 sheets) issued by X- and X- printing. Everyone has a game ticket with nine things in it.

Third, the activity process

On the day of 1 and 20xx, employees go to the Party-Mass Work Department to get game tickets.

2.X —— Responsible for customizing garden banners.

3.20xx1October (the day before going to the park) afternoon 15 to 17, the staff began to decorate the playground.

4. The manager's work department should do a good job of publicity and photography before the garden party, and contact the TV station in advance to do a good job of publicity on the day of the event.

5.20xx 10. Before 8: 00, the manager's work department informed the car shift to arrange the vehicles in the compound to be put in different places and clear the field.

6.20xx 10 at 9: 00 a.m. (Garden Day), the leaders delivered a New Year's speech, announcing the start of garden activities.

7, guard class is responsible for maintaining the order and safety work.

8. The garden activity ended at 20xx 12: 00. All the staff cleaned the site and moved the tables and chairs.

9. The trade union is responsible for notifying all the people who take part in the garden activities.

Fourth, landscape engineering.

(1) Ball (gongs and drums):

1. Equipment: football or other ball games, hanging ropes for hanging the ball, goggles or goggles, and short sticks for hitting the ball.

2. Staff: Chen X.

3. Rule: Everyone plays once, blindfolded, and whoever hits the ball will get the corresponding prize.

4. Prizes: oyster sauce, soy sauce, toothpaste, soap, cola (small bottle), orange juice, nutrition express, washing powder, Jiebao tube paper, etc.

(2) darts:

Equipment: a set of darts and a set of fences. Staff: xxx.

Rule: each person throws two, at a specified distance (2. 5 meters), everyone who throws one in this position will get the corresponding reward.

10 ring, peanut oil (1 l);

9 ~ 8 rings, oyster sauce (500g) or light soy sauce (500ml).

7 ~ 4 rings, fruit orange (vial), sprite (vial), guava (vial), nutrition express line, Jiebao tube paper, etc.

(3) Throwing:

Instrument: plastic ring 3 Staff: xxx

Rule: Put objects on the ground. The distance between them is 20 cm. Participants should stand at a distance of 1 5 meters away, you can throw a circle at the object. Every time you throw it, it is the corresponding object. Everyone has three chances.

Prizes: coke, oyster sauce, soy sauce, nutrition express, fruit orange (small bottle)

(4) Who is the lucky one:

Instruments: 20 table tennis, lottery box staff 1 name: X.

The staff should prepare 20 ping-pong balls of the same shape, of which 15 is printed with the word "Award". The host put the ping-pong ball in an opaque box and asked the players to reach into the bag and catch it three times, only one ping-pong ball at a time (not counting multiple catches). If three ping-pong balls with the word "prize" are caught, 1 bottle of oyster sauce will be awarded to get two ping-pong balls with the word "prize", and 1 bottle will be drawn from the winners to get a ping-pong ball with the word "prize".

Prizes: oyster sauce, soy sauce, toothpaste, soap, cola (small bottle), fruit orange, nutrition express, Jiebao tube paper, washing powder, etc.

(5) turntable:

Equipment: Rent or make a turntable to install a set of staff: x2 people.

Rule: The turntable must be rotated more than once to be effective. First prize, peanut oil (1 liter);

Second prize, oyster sauce (500g); Third prize, soy sauce (500 g);

Lucky Award, Fruit Orange (vial), Sprite (vial), Guava (vial), Nutrition Express, 1 roll paper;

(6) Little bowler: x2.

Apparatus: 6 coke bottles and the like, arranged in a straight line, 1 football. Rule: Everyone has 1 throw (3 meters), and successfully won several coke bottles with football.

Prizes: canned cola, drinks, etc.

(7) Shuttlecock kicking staff: x2 people; Equipment: 2 badminton.

Methods: The contestants kicked the shuttlecock into the shuttlecock with a diameter of 2 meters from the target.

In the center of a circle of 20 cm, 40 cm and 60 cm, the final landing point is played on the concentric circle, and the first, second and third prizes are awarded from the inside out.

Rules:

1. Each participant throws three times.

2. If the badminton is thrown on the line, it will be scored from the outer circle.

Prizes:

First prize, peanut oil (1 liter);

Second prize, oyster sauce (500g), soy sauce (500g),

Third prize, Fruit Orange (vial), Sprite (vial), Guava (vial), English

Raise the express line, etc. ;

(8) "Rich pitcher"

Rule: Outside the specified distance (2.5 meters), each player shoots three times. Props: special blue frame, basketball; Staff: x2 Award:

Continuous shooting, peanut oil (1 liter);

Two continuous shooting, oyster sauce (500g) or soy sauce (500g) 1 bottle; Once, the prizes will be oranges (vials), sprite (vials), guava (vials), Yang Kan Express, etc.

(9) See who has a good eye:

Equipment: 3 empty bottles and 3 pairs of chopsticks of Nutrition Express. Staff: x2 people.

Rule: The host prepared three chopsticks and three empty bottles for the Nutrition Express. Participants stand on one side of the empty bottle of the nutrition express line, with chopsticks about one meter away from the bottle mouth, aim at the bottle mouth and put down their chopsticks. If chopsticks fall into the bottle, you will get a prize. Everyone has three chances.

Prizes: toothpaste, soap, coke (small bottle), fruit orange, nutrition express, washing powder, etc.

Verb (abbreviation of verb) cost budget

1, game props: estimated x yuan. Including 1 darts, 5 darts, 5 plastic rings, 20 ping-pong balls, 1 eye mask, 1 football, 2 shuttlecock balls, 1 mini basketball, 2 empty bottles of nutrition express line, 3 pairs of chopsticks, etc.

2. Prize: Estimated XX-0 yuan. Including peanut oil, oyster sauce, soy sauce, hand sanitizer, detergent, guava, cola, nutrition express, toothpaste, soap, orange, washing powder, roll paper and so on.

3. Staff: The estimated subsidy is xx yuan.

Unit Lantern Festival activity plan 3 I. Activity theme:

Solve riddles on lanterns and celebrate the Lantern Festival.

Second, the activity time:

6: 00 p.m. on xx, XX (15th day of the first lunar month)

Three. Location:

Recreation room and basketball court

Fourth, activity preparation:

Before 1, xx, the shop assistants in each workshop were responsible for collecting all kinds of riddles, totaling 400. Person in charge: xx.

2. Site layout: On the morning of March 5, Lantern Festival lanterns will be hung; Draw a red ribbon on the roof of the recreation room before work in the afternoon and hang riddles on it; During the activity, festival music will be played to enhance the atmosphere. Person in charge: JJ Lin.

3. On the evening of XX, XX, XX, the recreation room organized activities such as guessing, answering questions, awarding prizes and publicity shooting. Person in charge: Jay Chou.

4. On the evening of xx, xx, X, the basketball court organized fun games, game points exchange, gift distribution and publicity shooting. Person in charge: Wilber Pan.

5. The Security Section is responsible for maintaining order during the activities. The person in charge is Hao Jian.

Please hold at least three meetings before March 5 to discuss the preparation and progress of each responsibility. On March 2, the general manager will hand over the specific activity flow to the department manager.

Verb (abbreviation of verb) activity rules:

1, guessing activities must be on-site guessing, and riddles must not be taken away.

2. When visiting solve riddles on the lanterns, everyone from solve riddles on the lanterns must first check the answers at the designated exchange office. After confirmation, the inspector will write down the riddle and submit it to the communication office. Quizzers will register and fill in the puzzle, answer, name, department or workshop before receiving the prize.

3. Guess a riddle and change the prize. In order to let more employees participate in the activity, each person is limited to one guess. (to be discussed)

4, riddle ***400:

Article 1- 100 riddles should be checked at the first exchange desk, article1kloc-0/-200 riddles should be checked at the second exchange desk, article 20 1-300 riddles should be checked at the third exchange desk, and article 30/kloc.

5. There must be at least 5 games that can be played at the same time. The person in charge of each competition will reward the winner of each round with points, and the points will be exchanged for gifts.

6. Award setting:

Solve riddles on the lanterns has 200 prizes. If you guess a riddle correctly, you will win a lucky draw. If the lucky draw is successful, you will redeem a prize. The prize exchange is completed and the activity is over. (The content of the lucky draw is set according to the prize)

Game activities * * * Set 30 gifts, put them on the gift table and mark them with points. Accumulate certain points in exchange for the gifts you want. After the gifts are distributed, the activity is over.

Matters needing attention in intransitive verb activities:

1, guess in an orderly way and don't speak loudly.

2. After guessing the answer, employees only need to remember the title of the riddle and check the answer at the designated redemption office. They can't solve the mystery. If you guess correctly, mark the puzzle.

3. The answers should be arranged in order, and violators will be disqualified from guessing correctly.

4. Enjoy the game.

Seven. Activity cost budget:

1, 20 lanterns for Lantern Festival, 5 yuan× 20 =100 Yuan.

2. Two sets of red ribbons, 15 yuan× 2 = 30 yuan.

3.200 prizes, 4 yuan× 200 = 800 yuan.

4, 30 gifts, 500 yuan (can apply for company products).

Total cost: about 1500 yuan.

Unit Lantern Festival Activity Plan 4 I. Activity Theme

Happy 20xx Lantern Festival

Second, the purpose of the activity

Increase the festive atmosphere and feel the traditional culture; Enrich employees' amateur cultural life and ease the tense working atmosphere; Strengthen communication among employees, and promote employees' cohesion and sense of belonging.

Third, the activity time

February 8, 20xx 19: 00-20: 30.

Fourth, the venue

Company canteen

Verb (abbreviation for verb) target audience

All personnel

Preparation and arrangement of intransitive verb activities

1, activity preparation, venue layout

Hang lanterns from the company gate to the dining hall with colored lights, and post posters of the Lantern Festival at the entrance of the dining hall and recreation room. Small lanterns are hung outside the canteen, middle lanterns are hung, chain lanterns are hung on the third floor, and big lanterns are hung in the middle.

Seven. Active phase in progress

1, activity description.

The staff hung lanterns in advance and hung 66 puzzles under the lanterns in the canteen.

The staff can guess the answer on the card by themselves (note that you can't look at the mobile phone, you can only enter once). After checking the correct answer at the redemption office, you can take down the riddle puzzle and give it to the redemption personnel, fill in the answer and sign it before you can receive the prize. If you answer 10 correctly, you will win the Super Lantern and Wisdom Award.

2, the field personnel division of labor arrangement.

Eight. Matters needing attention in activities

1, guess in an orderly way and don't speak loudly.

If you don't guess correctly, this riddle won't be won.

3. The answers should be arranged in order, and violators will be disqualified from guessing correctly.

4. On-site supervisors should promptly persuade participants not to use mobile phone tools.

5. Keep the site clean and clean up the garbage in time.

Nine. Activity cost budget:

Xxxx yuan

Unit Lantern Festival Activity Plan 5 I. Activity Summary

1, activity introduction.

Theme of the event: "Make Lantern Festival, smash the grand prize".

Target audience: customers who pay attention to XX account.

Activity slogan: Happy Lantern Festival, Happy Golden Egg.

Activity time: February 8, 20xx.

Venue: X Square, XX County.

Organizer: XX Co., Ltd.

Organizer: XX Co., Ltd.

2. Activity background

The 15th day of the first lunar month is the traditional Lantern Festival in China. The first month is January, and the ancients called the night "Xiao". The fifteenth day is the first full moon night in a year, so the fifteenth day of the first month is called the Lantern Festival, also known as the Shangyuan Festival. According to the folk tradition in China, on the festival night of Spring Festival, the moon is high in the sky and thousands of lanterns are hung on the ground. People will watch lanterns, solve riddles on the lanterns, eat Yuanxiao and have family reunion. In order to further promote the community culture and festive atmosphere (shopping malls hold Lantern Festival activities to attract people and bring popularity).

3. Purpose of the activity

Through party activities, people's goodwill towards XX Company can be improved. With easy-to-understand game program content, we will create a "happy stage" full of festive atmosphere, fully embody the warm scenes of people having fun, celebrating, having fun and having fun with the Lantern Festival, make the atmosphere of the whole Lantern Festival party reach a climax, and let more people know about XX Company.

Second, the activity site layout

1. Layout effect: The atmosphere of the Spring Festival Lantern Festival with China elements is cheerful and warm, decorated with lanterns, riddles, window grilles, firecrackers and other items to set off a warm and festive atmosphere.

2. On-site exhibition boards introducing traditional Lantern Festival customs will be placed, and introductions (poems and stories) related to Lantern Festival will be hung around the activity venue.

3. Play festive music of Lantern Festival at the event site.

4. Set up a stage, brand-new red carpet, highlight the theme background of the event and highlight the festive atmosphere.

5. Publish event information in advance.

6. Stick the activity poster at the entrance of the square.

III. Contents of activities

1. Pay attention to XX account and send a red envelope.

Rules of the game: Before the live broadcast begins, the audience can get the red envelopes presented on the spot by paying attention to the zz account of zz Real Estate and the entrance of the venue. There are 300 red envelopes, and only the top 300 viewers who enter the venue and pay attention to XX account can get red envelopes. An account can only get one red envelope, which will be signed and received by the field service personnel until it is delivered.

Note: each person can only receive a red envelope once, and the same person can only receive one red envelope for multiple zz accounts.

Props: 300 red envelopes and a podium.

Prize: After entering the event site and paying attention to it 1 red envelope.

Manpower required: * * five people, two security guards on both sides of the podium to maintain order, one service staff to check whether the audience receiving the red envelopes pay attention to the zz account of zz Real Estate, one service staff to distribute the red envelopes and supervise the signatures of the audience receiving the red envelopes, and one service staff to keep all the red envelopes.

2, smashing golden eggs

Rules of the game: In the middle of the party, every audience can participate in the golden egg lottery on the mobile phone XX through the concerned XX account. Each attention account has three chances to smash golden eggs, and different prizes provided at the scene are randomly obtained by smashing golden eggs. Prizes are divided into first prize, second prize and third prize (additional prizes can be added when necessary), and the winning probability of each golden egg is 50%. After winning the prize, the winning information will be displayed on the audience's XX account, and the winning audience can rely on the winning information after the party.

Props: mobile phone, table, bench (free wife can be provided on site if possible to facilitate the audience to participate in the activities)

Prize: to be determined

Manpower required: * * nine people, four security guards are located around the rostrum to maintain the continuity of the award-winning on site, one service staff is responsible for supervising the signature verification of the award-winning audience, one service staff is responsible for distributing the prizes, and three service staff are responsible for keeping all the prizes. (The number of service personnel who keep the prizes can be appropriately increased or decreased according to the number of prizes. )

Fourth, redemption.

1. Redemption method: the bonus won by the red envelope is directly provided in cash in the red envelope. After the party, the golden egg winner can cash the winning information provided by zz account of zz Real Estate at the designated podium on the spot.

2. Prize setting:

Red envelope game: the amount in each red envelope is randomly one yuan, three yuan and five yuan. There are 200 one-yuan red envelopes, 80 three-yuan red envelopes and 20 five-yuan red envelopes. The total is 540 yuan.

Golden egg game prizes to be determined

3. Precautions:

Lottery winners need to sign their own names to receive the corresponding prizes.

The late stage of verb (verb's abbreviation) activity.

1. Summarize activities and analyze problems and experiences.

2. Publish the activity result information.

Unit Lantern Festival activity plan 6 I. Activity theme:

Xx enjoys it and enjoys the four seasons.

Second, the purpose of the activity:

1. Thank you for completing the transaction and enhancing the reputation of the project.

2. With the help of the Lantern Festival atmosphere, the on-site atmosphere will be enlivened, the on-site popularity will be enhanced, and the on-site conversion rate will be improved.

3. Expand the influence of the project through interpersonal communication and drive sales.

4. Show xx community culture and enhance brand affinity.

Third, the activity organization:

Xx real estate

Four. Target audience:

The estimated number of owners, intended customers and customers who saw the information of Xx is around 150.

Verb (abbreviation for verb) Activity time:

February 19/20 (Saturday and Sunday) 10:00- 16:00

Location of intransitive verbs:

Xx, xx sales center

Seven. Activity flow:

Note: The pictures included in the scheme are for reference only, subject to the specific situation and actual operation.

1, preliminary preparation

(1) publicity work

⊙xx Sales Center Entrance Lantern Festival Theme Exhibition Information

⊙xx, xx sales center Lantern Festival theme background board

Point-to-point telephone promotion of property consultants

(2) Guest invitation

Invite new and old customers of xx by phone

Invite media workers to participate in games at the event site.

Invite relevant partners

(3) Site layout work

Put the packaging of Lantern Festival activities on the basis of Spring Festival packaging.

⊙ There is a (small) theme exhibition board "Happy Lantern Festival and Family Reunion" on the right side of the entrance of the sales center.

The four-color palace lantern placed at the entrance of the marketing center symbolizes the festive and auspicious Lantern Festival.

At the entrance, two salesmen dressed in festive costumes smiled at the guests and guided them into the activity area.

There is a big bowl of glutinous rice balls in the middle of the marketing center hall.

⊙ Place large-scale activity theme background boards in xx rest area.

⊙ Various dumplings and hot drinks are placed in front of the main background board for customers to eat.

The sales center is decorated with lanterns, riddles, window grilles, firecrackers, etc. Based on the warm and festive atmosphere of the Lantern Festival, it is decided according to the on-site situation.

⊙xxxx Sales Center plays Lantern Festival festive music to create a contrast atmosphere.

On-site staff are wearing holiday costumes to create an atmosphere.

(4) Personnel preparation

Two guests

Two solve riddles on the lanterns workers.

Lantern craftsman

⊙ jiaozi production competition staff 1 name.

Cleaning 4

Three guards

Note: the staff are all wearing holiday clothes.

(5) Material preparation

⊙ Materials required for procurement activities

2. Main contents and specific arrangements of activities

(1) Specific activities: The four stereo systems of vision (live packaging), hearing (live music), taste (delicious cake) and touch (live activities) are effectively and continuously surrounded.

Background music: The sales centers of xx and xx play Lantern Festival songs to create a happy atmosphere.

Lantern Festival solve riddles on the lanterns:

Time: All-day activities.

Location: active area

Equipment: balloons 100, 30 lanterns, riddles 130, a lucky draw box, the prize value is about 700 yuan, and there are 2 staff members to organize two levels of competitions respectively. Specific: riddles are divided into two levels: general and difficult.

Ordinary riddles: For each group of families and groups (three people, two adults and one child need to be paired), guess correctly when the balloon rings and win prizes. Put riddles (which can make xx and xx project information into questions) into balloons, prepare 100 balloons, and each person chooses a balloon to break it, that is, choose a riddle and answer one correctly to participate in the lucky draw and win the lottery. Prizes:1quick-frozen dumplings below 0 yuan, decorative lanterns, plush rabbit toys, xx paper-drawing and other prizes.

Difficulty level riddles: "xx Lantern Festival, Enjoy the Four Seasons" Solving riddles on lanterns combined with Lantern Festival packaging to create an atmosphere. About 30 lanterns were hung in the sales center, and ten of them planted "xx Lantern Festival, Enjoy the Four Seasons" in the form of hidden heads. Hang a difficult riddle under each lantern and participate in the form of family and group (six groups). Choose five questions and answer three or more correctly to win the grand prize. Answer the question correctly, take off and stop participating in the game. Prizes: mini speakers, xx desk calendars and other prizes worth about 50 yuan.