Traditional Culture Encyclopedia - Photography and portraiture - What is design?

What is design?

"Design" is an activity process that conveys a plan, a scheme and an idea in a visual form. The most basic and main creative activity for human beings to transform the world, create civilization and create material and spiritual wealth through labor is creation. Design is the pre-planning of creative activities, and the planning technology and process of any creative activities can be understood as design.

Content expansion:

The simplest definition of design is a kind of "purposeful creative behavior".

With the beginning of the industrial revolution and the emergence of modern cities, human society has ushered in the era of standardized and mechanized mass production, which also forces design to be separated from manufacturing and become an independent profession. Workshop owners and craftsmen in the traditional handicraft era are both designers, producers and even sellers and users. After the industrial revolution, design was separated from the manufacturing industry, and after re-division, it formed two parts: modeling and functional design. Designers act as exterior designers, and engineers are responsible for the internal functions of products. Design gradually became a specialized subject in the later development. From 65438 to 0877, after the invention of photography technology, human society entered an era of large-scale reproduction. The realistic record of photography to real life has greatly stimulated and dealt a blow to traditional realistic artists. In order to get rid of the shackles of traditional realism, artists strive to create modernist art. From Cezanne's artistic creation, we can see that the painter has given up the complete imitation of nature, and his works contain almost all modern artistic elements in the 20th century. The appearance of modernist art has influenced art design, making design move from tradition to modernity, and the concept of modern art design was born at the same time. The origin of modern art design began at the end of 19, namely the British arts and crafts movement; /kloc-the end of 0/9 to the first world war is the preparation period of modern design; The era of mechanization between World War I and World War II is the adolescence of modern design, which developed with modern cities. After the baptism of 1929 Great Depression, modern design has become more rational and mature.

According to the definition of industrial designer Victor Papanek, design is a conscious and intuitive effort to establish a meaningful order. A more detailed definition is as follows:

Step 1: Understand the expectations, needs and motivations of users, and understand the needs and limitations in business, technology and industry.

Step 2: Transform what you know into the product planning (or the product itself) to make the form, content and behavior of the product useful, usable, desirable and economically and technically feasible. (This is the meaning and basic requirement of design)

This definition can be applied to all fields of design, although the emphasis of different fields is different from form, content and behavior.