Does the WeChat circle of friends have an impact on tourists' travel consumption?

Wechat friends circle has an impact on tourists' travel consumption. Because of the privacy of the circle of friends, the credibility of this information dissemination is very high. Tourists are most willing to receive travel sharing from friends before traveling, and they are also willing to share their travel experiences with friends. Wechat marketing is easy to form a viral spread. Every message that is approved by users and spread to friends circle will affect friends in the circle. These all highlight the communication value of WeChat.