Intangible Cultural Heritage Poster Background-Creative Poster Design

How to write an idea for a Weifang kite poster

First, innovative techniques are used to bring forth the new. Insisting on leading the market with high-end products, the "Shayan" made of bamboo strips thinner than a human hair, a giant kite matrix of more than 100 square meters composed of multiple kites, special kites that can emit light, shadow and sound in the sky, etc. Etc., the rolling process is constantly improving. Zhang Xiaodong, the national intangible cultural heritage inheritor and "kite geek", has developed more than 20 types of stunt kites and has built more than 1,600 special kites for several international kite fairs. Three kites including the Fortune Peony were selected for the China International Import Expo, and the annual output value of mid-to-high-end customized kites in the region exceeds 10 million yuan.

The second is the cross-border integration of innovative thinking. The grafting of traditional culture, intangible cultural heritage skills, digital technology, and online games has pushed traditional kite skills to the forefront of the times. Provincial-level intangible cultural heritage inheritor Guo Hongli cooperated with King of Glory to launch Li Yuanfang’s flying kite exploring spring game skin, with sales exceeding one million; an online live broadcast was launched, and the “Light Wind Playing with Paper Kite” kite interactive game was participated in more than 80 million times, with total online viewing The number of visitors exceeds 6.5 million, and the clicks on the kite skin exceed 100 million times; it cooperates with the 3D ancient style mobile game "Floating Life is a Qing Song", and uses handmade paper kites to link the "Floating Life is a Qing Song" toy - Kite: Kite Sings Brocade Kite to create a spring kite Theme activities, hand in hand to inherit the traditional culture of kites.

Third, creative design is embedded in life. Aoxiang Kite cooperates with sports brand Peak to launch the third generation of sports shoes in Peak's "Kite" color scheme. Cooperating with a number of international luxury brands, we integrate kite elements into product design, counter presentation, and special events. Shayan kites were selected as the national gift "Cultural Chinese Gift" by the Ministry of Culture and Tourism and were sent to more than 170 Chinese embassies and consulates abroad, overseas cultural centers and tourism offices, spreading Weifang kite culture and skills to all over the world. Keeping close to the life of the times, a number of kites with major real-life themes such as the fight against the epidemic, the battle to cross the Yangtze River, and the Tiangong Space Station were designed.