How to manage tourism chaos in Sanya, Hainan?

The chaos of "one-day tours" has previously become a "stubborn disease" in the supervision of Sanya's tourism market, and is also the "hardest hit area" for tourists' complaints. How to completely eliminate this "disease"? Sanya began to leverage "scientific management".

Since February 2017, the Sanya Municipal Tourism Commission has teamed up with multiple departments to proactively interview the person in charge of the website that operates Sanya’s “one-day tour” tourism products, and strictly prohibits merchants without travel agency qualifications from operating travel agency business. , and carry out travel agency business under the supervision and guidance of the Municipal Tourism Quality Supervision Bureau and signed a joint self-discipline convention.

At the same time, Sanya uses informatization big data to develop "integrity one-day tour" electronic itinerary supervision, electronic tour guide, one-day tour complaint acceptance and other regulatory applications based on the Fangxinyou APP. Only legitimate merchants can apply for electronic itineraries, and only honest merchants that have passed the registration can serve as itinerary reception points to fully guarantee the quality of travel products. While using the APP to supervise itineraries, it also meets the requirements of electronic information supervision of tour guides, tourism-related enterprises and merchants, directly complains to merchants who violate laws and regulations, and expands the intensity of information supervision of the tourism market.

In view of the development positioning and industrial characteristics of Sanya, an international tropical coastal tourism city, it extensively includes national standards, industry standards, local standards and corporate standards. The above standards are not covered but are urgently needed by Sanya's tourism industry. For matters related to standardization improvement, in accordance with the principle of "standards are implemented, standards are made without standards, and standards are missing, standards are supplemented", the "Sanya One-Day Tour Service Standards", "Offshore Tourist Boat Service Standards", "Wedding Service Standards", There are seven local tourism standards: "Classification and Assessment of Wedding Photography Enterprise Grades", "Seafood Catering Operation and Service Standards", "Classification and Assessment of Seafood Catering Stars", and "Seafood Catering Integrity Management Evaluation Standards".

In addition, in order to actively improve the integrity management environment of Sanya's tourism industry, protect the legitimate rights and interests of tourists, tourism operators and tourism practitioners, and encourage the public to report illegal and illegal operating activities in the tourism market in accordance with the law, 2015 is the new The upgraded "Sanya Tourism Honest Merchants" system redesigned a new logo and launched a series of activities, which played an active role in the supervision and self-discipline of Sanya's tourism industry and formed a certain brand effect.