How did the party newspaper comment on the problem of robbing customers in Xuexiang, Heilongjiang?

Party newspaper commented on Heilongjiang Xuexiang’s rip-off of tourists: The eagerness for quick success and quick gain makes tourists never want to come back again.

Recently, a travel friend complained online about his experience of traveling to Heilongjiang Xuexiang with his family: he booked a room for two nights half a month in advance. Due to the popularity of the local area, the owner thought the room was too cheap and asked them to book the room for the second time. I checked out the next day and mentioned issues such as high prices and forced consumption, which attracted many netizens to discuss.

After the incident, the Xuexiang Tourism Management Department took the initiative to contact the traveler and promptly inspected the hotel involved. Because price gouging did occur, the store was fined more than 59,000 yuan. The attitude and actions of the competent authorities are undoubtedly the best way to protect Xuexiang’s tourism card. We also hope that as we enter the peak tourist season, Xuexiang will demand itself with stricter tourism service standards.

However, you can see the leopard only when you see the patch. For many scenic spots that have long been famous, there are still many shortcomings to be made up for in order to upgrade the service concept of "tourists are God".

Whether the quality of tourism services is guaranteed and whether the market is regulated determines whether the foundation for tourism development is solid. It is also the biggest bottleneck that may be encountered in the process of industrial transformation and upgrading. From unreasonable low-price travel and compulsive shopping to overcharging prices at restaurants in scenic spots and breaking contracts for accommodation and hotels, in recent years, the service supply quality of some domestic tourist attractions has been hovering at a low level. This is in line with consumers' expectations for high-quality tourism. The contrast can be said to be a reflection of the immature development of the industry. "Li Bai can't afford to travel, and Xu Xiake has to become a homebody." From netizens' jokes, it is not difficult to see that everyone is dissatisfied with the high ticket prices and poor services in domestic scenic spots.

To make money, first earn reputation. I believe everyone understands this simple truth. But the problem is that whether it is a scenic spot operator or a provider of catering, accommodation and other related services, once it has unique tourism resources, it is easy to develop the mentality of "come whether you like it or not, there will always be people coming anyway" and start to seek quick success and quick benefits. "Earn quick money" and start a business that makes tourists "never want to come back again". Although it can still generate considerable economic income in the short term, in the long run, it will actually block more repeat customers and potential tourists from the scenic spot. Why do so many people prefer to travel abroad during holidays instead of going to some well-known domestic attractions? In addition to worries about crowding, concerns about supporting services and management measures may also be important.

China has entered the era of mass tourism. In addition to the beautiful scenery and delicious food, more and more tourists value the high-quality service experience that caters to people's needs and concerns. From a certain perspective, the increasingly escalating tourism consumption demand is where the scenic spots seek new space for development. More than 10 years ago, Hangzhou West Lake was the first in the country to try to open to the public free of charge. It forced itself to upgrade its development and protection methods, conduct in-depth exploration on management and optimize services, and successfully activate all-round tourism and leisure consumption of "food, accommodation, travel, shopping and entertainment". Many new economic growth points have been cultivated. The development ideas and reform experience contained in such a model are worthy of reference by all scenic spots.

Abide by the rules and provide better service. This is the basic knowledge for cultivating a healthy tourism ecology. Tourism is "an important industry that improves people's living standards," but the ice and snow will not automatically turn into mountains of gold and silver. As the tourism management department of Xuexiang said, only by providing high-quality and high-level services in all aspects can we win. Trust and good reputation among tourists.

This is exactly what it is: a small loss will lead to a big loss, but it will be sad if you exchange your heart for your heart.