Traditional Culture Encyclopedia - Hotel franchise - The hotel is online at Meituan Hotel. What if no one is here for a month?

The hotel is online at Meituan Hotel. What if no one is here for a month?

Hello! The solution is as follows:

First of all, the hotel should determine the appropriate cultural theme.

The difference between theme hotels and ordinary hotels lies in the existence and orientation of the theme, and the choice of the theme is usually related to whether it can stand on the market and whether it has good development potential. Theme hotels usually show a certain culture or a certain design. Before choosing a theme, it is necessary to investigate and analyze whether the current theme matches the big environment. For example, in a city with rich historical and cultural background, the style of theme hotels is exotic or niche, which will seem out of place with the city and even have the opposite effect. But if you are in a relatively young, diverse and inclusive city, some personalized themes will add points to the whole city and attract a large number of residents to visit and experience.

Therefore, before determining the theme, we must conduct sufficient market research and result analysis, understand the crowd, preferences, competitiveness and other factors, and make the cultural theme special and have our own style. This will not only become a big selling point, but also shape our own unique brand image, which will make it easier to gain a foothold in future development. However, both cultural development and people's preferences are constantly changing, so the theme of the hotel can also be adjusted according to different periods to maintain market competitiveness and make full use of its own resources at any time. Secondly, pay attention to the theme of hotel internal functions. Finally, the planning and application of marketing model.