What are the ideas for album design?

An excellent album sample needs a lot of effort in design, and design needs ideas and creativity. With design ideas and creativity, you can come up with good ideas and make good ideas. What is the concept of album design?

1, the positioning of album design is very important.

The success or failure of album design depends on design orientation and communication with customers. Communicate well with customers, and the album is basically half the battle. In the process of communication, we must understand several aspects: album style, corporate culture and product characteristics, industry characteristics and customer views. After fully understanding these, we should also understand the needs of consumers. The purpose of making picture books is to improve corporate visibility and product sales.

Album design

2. The album mainly reflects enterprise spirit, culture, development direction and enterprise nature.

If it is corporate brochure, the focus should be on corporate image, and the product is a secondary element. Before designing, we must first determine the orientation of creativity, what style to choose, the orientation of the industry and so on. The photos in corporate brochure's design must be taken by professional photographers, and the photo album can only be used after processing, and there can be no flaws. If the photos are not good, it will affect the corporate image.

The focus of enterprise product atlas should be the functions, features, uses and services of products. We must grasp the characteristics of the product to design, fully embody the product, and then design in combination with the positioning of the enterprise.

3, album selection

The choice of pictures accounts for a large proportion in the quality of an album. The impact and expressive tension brought by the picture are beyond the reach of words. Some picture customers will provide some information, so you don't have to worry about copyright when you use it. Of course, some people will say that there are a lot of free pictures on the Internet, but either the accuracy is not enough or the gallery company dug a trap. If you are not careful, your customers will be involved in copyright litigation. Sometimes I go to some foreign galleries to choose, and a picture costs more than ten yuan. However, you need to pull a credit card and do not support Chinese search.

4. Post-decoration and printing of the album

After the design, show the black-and-white sample to the customer, and modify some small unreasonable places in combination with the customer's opinions. Every detail must be done well, and the details determine success or failure. After it is confirmed, you can make another color sample for the customer to see, and then you can start printing.

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